What's included

• Logo

  The brand book details the logo design, its variations (colors, sizes, specific uses), and the correct rules for logo usage in various contexts.

• Typography

  This section specifies the typefaces to be used for brand communications, including headings, subheadings, and text.

• Prints

  Poster/Banner/Stickers

• Social media usage

  Guidelines for using social media, including examples of posts and guidelines for interacting with the audience.

• Brand Application

  Examples of how the brand should be used in specific contexts, such as brochures, advertisements, websites, etc.

• Color Palette

  It includes the brand's primary and secondary colors, with color codes (hexadecimal, RGB, CMYK, etc.) to ensure consistency in representing the brand.