Visual Communication Strategies for Social Impact Projects
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About this service
Summary
What's included
Brand Identity Development
- Logo Design: Creating a logo that encapsulates the organization's mission and values. - Brand Guidelines: Comprehensive guide detailing the use of logo, typography, colour schemes, and other brand elements to ensure consistency across all platforms - Visual Style Guide: Detailed instructions on the visual elements of the brand, including imagery, iconography, and graphics
Marketing and Promotional Materials
- Social Media Graphics: Customized visuals for different social media platforms to promote campaigns, events, and milestones. - Email Templates: Branded templates for newsletters and fundraising emails to maintain a professional and cohesive look. - Website Design Elements: Visual assets for websites, including banners, icons, and images to enhance user experience and engagement.
Event and Campaign Materials
- Event Branding: Comprehensive visual identity for events, including logos, colour schemes, and promotional materials. - Signage and Displays: Design of physical materials like banners, booth designs, and informational displays for events and exhibitions.
Reports and Publications
- Annual Reports: Visually appealing designs for annual reports that communicate the achievements and financial health clearly and effectively. - Case Studies and educational publications: Designed documents highlighting the program's impact and success stories.
Storytelling and Impact Visualization
- Video Graphics and Animation: Elements for videos, including animated infographics and titles to enhance storytelling. - Impact Visuals: Compelling visuals that highlight the nonprofit’s impact, such as before-and-after graphics, testimonials, and success stories.
Skills and tools
Brand Designer
Graphic Designer
Web Designer
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Industries