LOGO DESIGN AS GREAT AS YOUR BRAND

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About this service

Summary

Bespoke logo design – new businesses & existing brand refreshes.

Process

Client Consultation: Discuss brand/business goals and desired logo characteristics via email.
Initial Logo Concepts: Develop and share three logo design sketches based on agreed-upon requirements.
Logo Refinement: Refine the chosen logo sketch into a vector format and finalize the logo color scheme. Project Completion: Deliver final logo files in vector and image formats, along with a logo usage guide.

FAQs

  • How many logo options will be shared with the Client?

    Three logo design sketches will be shared with the Client. The Client can then choose one option to proceed with for final logo development in vector format.

  • Can the Client provide feedback during the logo sketch stage?

    Absolutely! The Client can provide feedback on the initial logo sketches. After selecting a preferred option, the feedback will be incorporated for further refinements before finalizing the chosen sketch and moving to the vector format stage.

  • Can the Client provide feedback after the logo is constructed?

    Ideally, feedback should be provided during the logo sketch stage. However, minor adjustments can be made after the logo is finalized in vector format.

  • How many rounds of revisions are included?

    Two (2) rounds of revisions are included free of charge. During these rounds, the Client can provide feedback for adjustments to ensure the logo design aligns with their vision. Additional revisions exceeding the two included rounds will incur additional fees. Careful consideration of revision requests is recommended before proceeding.

  • What is considered a revision and what is not?

    Revisions are adjustments made to refine the logo design after the initial sketches are presented. These adjustments can include things like: • Minor layout modifications (Initial sketches & vectorized logo) • Font and color adjustments (vectorized logo only) Revisions are allowed during both the concept stage (initial sketches) and after the logo is vectorized. This allows you to provide feedback to ensure the final design aligns with your vision. However, if the requested changes significantly alter the core concept of the logo, involving more than 50% modification, it would be considered a new design iteration and will require an additional fee.

  • How long is the turnaround time for the logo design?

    The turnaround time for the Client's logo design can vary depending on several factors: • Existing workload: Our current design queue can impact the timeline. • Client feedback: Timely and clear communication helps keep the process moving smoothly. • Project details: More intricate designs may require additional time for fine-tuning. • Number of revision rounds: Extensive revisions can extend the timeline slightly. Client input is essential to crafting a logo that perfectly captures their brand essence. Once the project scope and communication preferences are understood, a more specific timeline can be provided. We will keep the Client informed throughout the process and are committed to delivering a high-quality logo within a reasonable time frame. Additional Note: Open communication before placing an order is highly encouraged to ensure the expected timeline can be achieved.

  • What file types will be included in the final delivery?

    The final delivery includes logo files in both vector formats (AI and EPS) and image formats (PNG with transparent background and JPG with white background). A logo guide will also be provided in PDF format. NOTE: Request for additional file formats beyond those listed can be made before actual delivery of final files. However, fulfilling these requests may be subject to technical limitations.

What's included

  • UNDERSTANDING THE REQUIREMENTS

    Initial email communication and discussions to understand the Client's business, set the design direction, clarify deliverables, exchange references, and discuss expectations to ensure everyone is on the same page.

  • LOGO DESIGN SKETCH

    Initial logo design sketches, based on the agreed brief, will be shared with the Client with three (3) options.

  • VECTORIZATION OF CHOSEN LOGO SKETCH

    The chosen logo sketch will be converted to a vector format in black and white.

  • COLOUR PALETTE

    Logo color(s) will be finalized after vectorization is complete.

  • DELIVERY OF FINAL FILES

    Final logo files (vector and image formats) will be delivered with a logo guide.


Skills and tools

Logo Designer
Adobe Illustrator
Adobe Photoshop

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