Graphic and Brand Design

Paulo Alonso

Contact for pricing

About this service

Summary

I offer comprehensive brand design services, creating unique and cohesive visual identities that capture your brand’s essence and resonate with your audience. From strategy and logo design to brand guidelines and collateral, I ensure every detail aligns with your vision. My process emphasizes collaboration, creativity, and consistency, delivering a standout identity that sets you apart.

Process

Brand Design Process: From Concept to Completion
📞 Kickoff & Discovery We start by diving into your brand’s story, mission, values, and goals. This phase is about understanding who you are and what makes your brand unique.
🔍 Research & Inspiration Gathering Conducting market research and competitor analysis to gather insights and inspiration, ensuring your design is distinctive and resonates with your audience.
🎨 Logo Creation & Concept Development We present 2-3 unique logo concepts that reflect your brand’s identity, exploring different visual directions to find the perfect fit.
🌈 Visual Identity System Building a cohesive visual identity with color palettes, typography, iconography, and additional assets, ensuring consistency across all touchpoints.
🔄 Feedback & Refinement Collaborating with you through revision rounds to fine-tune every element, ensuring the design aligns with your vision and goals.
📖 Brand Guidelines Providing a comprehensive style guide with rules for logo usage, color schemes, and typography to ensure your brand stays consistent across all platforms.
🎁 Final Deliverables Delivering all your brand assets in various formats, ready for digital, print, and social media, ensuring your brand is prepared for launch.
🚀 Post-Launch Support Offering continued support for any adjustments, additional assets, or further brand development as your brand evolves and grows.

What's included

  • 📑 Discovery & Strategy

    We start with an in-depth exploration of your brand vision, values, and target audience, building a strategic foundation for your unique identity.

  • 🖋️ Moodboard & Inspiration

    Curating a tailored moodboard to define the visual direction, aligning colors, textures, and styles with your brand’s personality.

  • 🎨 Logo Design

    Crafting a stunning, versatile logo that embodies your brand essence and stands out across all platforms.

  • 📐 Brand Guidelines

    Delivering a detailed guide with typography, color palettes, logo usage, and more to ensure consistency across all touchpoints.

  • 📄 Stationery & Collateral

    Designing essential brand assets like business cards, letterheads, and social media templates to complete your professional image.

  • 🔁 Revision Rounds

    Collaborating through feedback rounds to refine and perfect every element of your brand.

  • 🚀 Final Delivery

    Providing all files in multiple formats, ready for both print and digital use, so your brand is ready to shine.

Skills and tools

Logo Designer

Adobe Illustrator

Adobe Photoshop

More services

📱 Mobile or Web App Design

STARTING AT

$40

fixed rate