Mini Brand Identity

Starting at

$

500

About this service

Summary

This is an excellent choice for those just starting out or not quite ready to fully commit to a complete brand identity.
This mini brand package is ideal if you’re looking for a tailored, professional brand experience that requires less time and is budget-friendly.
The graphics will be created based on your responses to a questionnaire, along with your feedback and a bit of exploration. While the depth of exploration and timelines may differ, the quality remains consistent.
This branding will be sophisticated, allowing you to grow and scale your business. You can always enhance your strategy later when you’re ready.
Here’s what’s included:
🔸 Brand Clarity Questionnaire
🔸 Moodboard
🔸 Primary Logo
🔸 Choice of Stacked Logo or Initials Logo
🔸 Color Palette
🔸 Typography Suite
🔸 Brand Guidelines Book
✨ Feel free to message me if you’d like to add another logo type or have different graphic needs, and I can create a custom package just for you!
I follow a three-stage Brand Design Process:
Stage One - Brand Strategy & Research In this stage, I will familiarize myself with your brand and business. I’ll send you a Brand Clarity Questionnaire and ask you to create a Pinterest board representing the mood and feel you envision for your brand. This can include a wide range of inspirations like art, photography, colors, fonts, logos, and more.
Stage Two - Brand Identity / Design Phase Based on your vision and mission, I’ll develop a mood board and overall creative direction. From there, I’ll design three logo concepts, along with a curated color palette and typography suite, presented on various mockups specific to your industry through a stunning video presentation.
Stage Three - Deliverables After you review the video presentation, you can provide feedback and revision requests. Once you approve the final design, I’ll finalize your brand guidelines book and set up your logo files.
All design files will be delivered via a Google Drive link, giving you full access and rights to your designs.
You'll leave this process with a newfound clarity and purpose in your business—more confident and ready to make a meaningful impact in your unique way.

What's included

  • 🔸MoodBoard

    A mood board that visually expresses the brand's creative direction of how the brand feels with a collection of photos and colors.

  • 🔸Primary Logo

    A full logo with or without tagline / services

  • Secondary / Stacked Logo

    this is a version of the full logo in a stacked position. It typically includes all or most of the elements of the original logo but is situated for use in places where the logo needs to be smaller or in different proportions.

  • 🔸Color Palette

    colors suggested and curated based on color psychology, your brand & brand vision, & target audience.

  • 🔸Typography Suite

    fonts chosen that are perfect for your needs, social media, websites and etc that work with your logo. Specifications given for use on headings, subheadings, paragraphs, CTA buttons and etc.

  • Brand Guidelines

    a full, branded pdf booklet, that showcases all elements of your brand & instructions for proper logo use, color codes for your palette, and examples and proper use suggestions for your typography suite.

  • Logo/ Design files

    all files provided: SVG, PNG, JPG, PDF, EPS via Google Drive Link


Duration

2 weeks

Skills and tools

Graphic Designer
Logo Designer
Packaging Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Graphic Design

Work with me