What's included

• Social Media Strategy

  Working closely with you and your brand, I will create a comprehensive social media strategy that sits within your budget and addresses your specific business goals. A social media strategy can include content across all social media platforms (e.g. Meta, Instagram, TikTok, LinkedIn, and YouTube) and covers owned, earned (influencer), and paid content. I have experience building strategies for FMCG, Pharmaceuticals, Beauty, Travel, and Automotive brands. Strategies can be either B2C or B2B, depending on your business goals.

• Content Calendar Management

  I'll manage and execute content calendars across all social media platforms, including the creation of posts, scheduling, and posting. I'll work with you on tone of voice and brand guidelines to execute social media calendars that resonate with your audience. I'll manage all aspects of posting, ensuring posts go out at desired times across all channels.

• Reporting

  I'll create clear, concise reports on all social media content, giving you clear insight into how your posts are performing as well as recommendations based on industry and audience data.

• Paid Ads

  I can manage organic and paid social media calendars, ensuring that both strategies work in tandem to target your audiences. I'll run ads across all social media platforms, regularly optimizing performance.