Paid Social Media Advertising (90 Days)

Jack Ott

(0)

Starting at

4,995

About this service

Summary

My paid social media advertising service is designed to deliver high-performing campaigns on Meta (Facebook/Instagram) and Google platforms, focusing on driving measurable results and maximising your ROI.

Every strategy is tailored to fit your unique business goals and audience, ensuring that each campaign resonates with the right people. What sets this service apart is my ongoing optimisation and detailed performance tracking, ensuring your ads remain cost-effective, profitable and consistently deliver results.

Process

Initial Consultation & Goal Setting:

We’ll start with a consultation to understand your business objectives, target audience, and the goals you want to achieve through social media and Google advertising.

Custom Ad Strategy Development:

I’ll develop a tailored ad strategy, determining the best platform (Meta, Google, or both), audience targeting, messaging, and budget allocation to maximise your ROI.

Creative Development & Copywriting:

Based on the strategy, I’ll create compelling ad copy and develop attention-grabbing images that are aligned with your brand and designed to engage your target audience.

Campaign Setup:

I’ll set up the campaigns on Meta and/or Google, including configuring audience targeting, setting up retargeting, choosing ad placements, and setting a budget strategy for optimal reach and results.

Ad Launch & Tracking Setup:

I’ll launch the campaign and integrate tracking tools, such as Google Analytics or Facebook Pixel, to ensure all conversions are monitored, and you can track your ad performance accurately.

Ongoing Optimisation & A/B Testing:

Once the campaigns are live, I’ll continuously monitor their performance, performing A/B testing on different elements like creatives, targeting, and bids, to optimise results and maximise conversions.

Performance Reporting & Insights:

I’ll provide regular reports detailing key performance metrics, such as click-through rates (CTR), conversions, and return on ad spend (ROAS). You’ll receive insights into what’s working and recommendations for further campaign improvement.

What's included

Custom Ad Strategy
A tailored ad strategy based on your business goals, target audience, and platform-specific insights, focusing on driving the highest ROI from your Meta or Google campaigns.
Ad Copywriting & Images
Professionally written ad copy paired with eye-catching creatives optimised for the platform and designed to resonate with your target audience, driving higher engagement and conversions.
Campaign Setup & Optimisation
Complete setup of ad campaigns on Meta or Google Ads, including audience targeting, budget allocation, and ad placements to ensure maximum reach and efficiency.
Audience Targeting & Segmentation
Detailed audience segmentation, using both broad and retargeting strategies to capture potential leads and customers at various stages of the buying journey.
Conversion Tracking & Analytics
Integration of tracking tools (e.g., Google Analytics, Facebook Pixel) to monitor ad performance, track conversions, and measure ROI with real-time data.
Ongoing Campaign Management
Continuous monitoring and optimisation of your ad campaigns, including A/B testing of creatives, bids, and audience targeting to maximise performance.
Performance Reporting
Regular reports detailing campaign performance, key metrics, and actionable insights to help you understand how your ads are performing and areas for improvement.