What's included

• CRO Audit & Revenue Leak Analysis

  Comprehensive audit of PDPs, collections, cart, and checkout to identify friction points, drop-offs, and revenue leaks using Shopify analytics and UX best practices.

• Funnel & Behavior Review

  Analysis of user behavior across the shopping funnel (sessions → product views → add to cart → checkout → purchase) to pinpoint conversion blockers.

• PDP, Cart & Checkout Optimization Plan

  Prioritized recommendations to improve conversion through layout, messaging, trust signals, pricing clarity, and checkout flow improvements.

• A/B Testing & Experimentation Framework

  Clear testing roadmap outlining what to test, why it matters, and how success is measured—focused on high-impact experiments, not vanity tests.

• Conversion Metrics & Tracking Setup

  Definition and validation of core CRO metrics (conversion rate, AOV, abandonment) with guidance on tracking performance in Shopify and analytics tools.

• Execution-Ready CRO Roadmap

  Actionable, prioritized roadmap teams can execute immediately, balancing short-term wins with longer-term optimization opportunities.