Full Product Design (End-to-End)Philip Rusev
You've probably been here:
You hire a designer. Portfolio looks great. But two weeks in, you realize they're waiting for you to make every decision. They need constant direction. You're spending hours in Loom videos explaining context. Instead of getting leverage, you've added another person to manage.
Here's the brutal truth: Most designers on Upwork are good at execution. They'll make your app look professional. But they won't help you figure out WHAT to build, WHY it matters, or WHETHER it's worth building at all.
What's included
Insight & Strategy Report
A data-backed foundation for your product. I synthesize user interviews and market research into actionable personas and a strategy that aligns design decisions with your business goals.
Architectural Blueprint
The structural logic of your application. Through low-fidelity wireframes and detailed user flow mapping, I define the navigation and hierarchy to ensure a frictionless user experience
High-Fidelity UI Kit & Prototypes
Your product brought to life. I deliver polished, brand-aligned interfaces alongside interactive prototypes that simulate the final experience—perfect for testing and investor demos.
Production-Ready Design System
Scalability in a box. I build a structured library of reusable components and styles that ensures visual consistency across your entire platform and slashes future design time.
The "Dev-Pack"
A seamless bridge to engineering. I provide comprehensive documentation, including edge-case logic and technical specs, to eliminate guesswork and ensure a pixel-perfect build
FAQs
Every project is unique, but a standard end-to-end cycle usually spans 4 to 8 weeks. This allows for deep-dive research, iterative wireframing, and a polished UI finish. If you have a tighter deadline, we can discuss a 'Sprint' model to prioritize your Minimum Viable Product (MVP) features first.
I provide a 'Developer-Ready' package in Figma, organized with auto-layout, documented variables, and clear naming conventions. I also include a walkthrough loom or meeting to explain complex animations and edge cases, ensuring your engineering team can build exactly what was designed without the back-and-forth.
Not necessarily. If you have existing brand guidelines and data, I will integrate them. If you’re starting from scratch, the Insight & Strategy phase of my service is designed to build that foundation for you. We’ll define the user personas and visual direction together before moving into the high-fidelity UI.
Philip's other services
Starting at$10,000
Duration8 weeks
Service provided by
Philip Rusev proSofia, Bulgaria
- 5.00
- Rating
- 19
- Followers
Full Product Design (End-to-End)Philip Rusev
You've probably been here:
You hire a designer. Portfolio looks great. But two weeks in, you realize they're waiting for you to make every decision. They need constant direction. You're spending hours in Loom videos explaining context. Instead of getting leverage, you've added another person to manage.
Here's the brutal truth: Most designers on Upwork are good at execution. They'll make your app look professional. But they won't help you figure out WHAT to build, WHY it matters, or WHETHER it's worth building at all.
What's included
Insight & Strategy Report
A data-backed foundation for your product. I synthesize user interviews and market research into actionable personas and a strategy that aligns design decisions with your business goals.
Architectural Blueprint
The structural logic of your application. Through low-fidelity wireframes and detailed user flow mapping, I define the navigation and hierarchy to ensure a frictionless user experience
High-Fidelity UI Kit & Prototypes
Your product brought to life. I deliver polished, brand-aligned interfaces alongside interactive prototypes that simulate the final experience—perfect for testing and investor demos.
Production-Ready Design System
Scalability in a box. I build a structured library of reusable components and styles that ensures visual consistency across your entire platform and slashes future design time.
The "Dev-Pack"
A seamless bridge to engineering. I provide comprehensive documentation, including edge-case logic and technical specs, to eliminate guesswork and ensure a pixel-perfect build
FAQs
Every project is unique, but a standard end-to-end cycle usually spans 4 to 8 weeks. This allows for deep-dive research, iterative wireframing, and a polished UI finish. If you have a tighter deadline, we can discuss a 'Sprint' model to prioritize your Minimum Viable Product (MVP) features first.
I provide a 'Developer-Ready' package in Figma, organized with auto-layout, documented variables, and clear naming conventions. I also include a walkthrough loom or meeting to explain complex animations and edge cases, ensuring your engineering team can build exactly what was designed without the back-and-forth.
Not necessarily. If you have existing brand guidelines and data, I will integrate them. If you’re starting from scratch, the Insight & Strategy phase of my service is designed to build that foundation for you. We’ll define the user personas and visual direction together before moving into the high-fidelity UI.
Philip's other services
$10,000