Senior UX Audit & OptimizationPhilip Rusev
You've probably been here:
You hire a designer. Portfolio looks great. But two weeks in, you realize they're waiting for you to make every decision. They need constant direction. You're spending hours in Loom videos explaining context. Instead of getting leverage, you've added another person to manage.
Here's the brutal truth: Most designers on Upwork are good at execution. They'll make your app look professional. But they won't help you figure out WHAT to build, WHY it matters, or WHETHER it's worth building at all.
What's included
The Friction Map & Heuristic Scorecard
A deep-dive audit using industry-standard usability heuristics.
"A visual teardown of your user journey. I identify critical friction points and accessibility gaps, assigning a Severity Score to each issue so your team can prioritize fixes based on business impact and user frustration levels."
Competitive UX Benchmarking
Comparing the product against direct and indirect competitors.
"A strategic analysis of how your user experience stacks up against the market. I identify where competitors are winning and uncover 'UX gaps' where your product can differentiate itself to capture more market share."
The Implementation Roadmap (LOE vs. Impact)
A prioritized list of fixes and features.
"A high-level strategic backlog. I categorize every recommendation into a Level of Effort (LOE) vs. Business Impact matrix. This ensures your engineering team isn't wasting time on minor tweaks while high-conversion opportunities sit in the backlog."
FAQs
I’ll need access to your product (or staging) and any existing analytics. A 15-minute sync to align on your primary business goal—like reducing churn or increasing sign-ups—is essential.
No. This audit focuses on logic and psychology. I analyze cognitive load and navigation hierarchy to provide a roadmap that impacts your bottom line, not just your aesthetics.
Yes. Every audit includes a Developer-Ready Backlog. I can also lead a walkthrough with your engineering team to ensure the logic is clear and implementation is cost-effective.
Philip's other services
Starting at$980
Duration7 days
Service provided by
Philip Rusev proSofia, Bulgaria
- 5.00
- Rating
- 19
- Followers
Senior UX Audit & OptimizationPhilip Rusev
You've probably been here:
You hire a designer. Portfolio looks great. But two weeks in, you realize they're waiting for you to make every decision. They need constant direction. You're spending hours in Loom videos explaining context. Instead of getting leverage, you've added another person to manage.
Here's the brutal truth: Most designers on Upwork are good at execution. They'll make your app look professional. But they won't help you figure out WHAT to build, WHY it matters, or WHETHER it's worth building at all.
What's included
The Friction Map & Heuristic Scorecard
A deep-dive audit using industry-standard usability heuristics.
"A visual teardown of your user journey. I identify critical friction points and accessibility gaps, assigning a Severity Score to each issue so your team can prioritize fixes based on business impact and user frustration levels."
Competitive UX Benchmarking
Comparing the product against direct and indirect competitors.
"A strategic analysis of how your user experience stacks up against the market. I identify where competitors are winning and uncover 'UX gaps' where your product can differentiate itself to capture more market share."
The Implementation Roadmap (LOE vs. Impact)
A prioritized list of fixes and features.
"A high-level strategic backlog. I categorize every recommendation into a Level of Effort (LOE) vs. Business Impact matrix. This ensures your engineering team isn't wasting time on minor tweaks while high-conversion opportunities sit in the backlog."
FAQs
I’ll need access to your product (or staging) and any existing analytics. A 15-minute sync to align on your primary business goal—like reducing churn or increasing sign-ups—is essential.
No. This audit focuses on logic and psychology. I analyze cognitive load and navigation hierarchy to provide a roadmap that impacts your bottom line, not just your aesthetics.
Yes. Every audit includes a Developer-Ready Backlog. I can also lead a walkthrough with your engineering team to ensure the logic is clear and implementation is cost-effective.
Philip's other services
$980