Social media manager

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About this service

Summary

As a social media manager, my service would involve managing and maintaining your organization's social media presence across various platforms and networks. This might include tasks such as:
Developing and implementing a social media strategy: I would work with your team to identify the goals and objectives of your social media presence, and develop a plan for how to achieve them. This might involve identifying target audiences, creating content calendars, and developing social media campaigns.
Creating and publishing social media content: I would be responsible for creating and scheduling posts, graphics, and other content to be published on your organization's social media channels. This might include writing copy, sourcing images, and creating videos.
Engaging with followers: I would work to build relationships with your organization's followers and customers by responding to comments, answering questions, and interacting with users. I would also work to identify and address any issues that arise on social media.
Tracking and analyzing performance: I would use tools like analytics dashboards and social media listening tools to track the performance of your social media channels and campaigns, and use this data to inform your strategy and improve your results.
Providing customer service: I may be responsible for handling customer inquiries and complaints on social media, and working to resolve any issues that arise.
Collaborating with influencers: I may be responsible for identifying and working with influencers to promote your brand on social media. This might involve negotiating partnerships, creating content, and tracking the success of the collaboration.
Providing training and education: I may be responsible for educating employees and contractors on best practices for using social media in a professional setting, and providing ongoing training and support.

What's included

  • Gold Pack

    As a social media manager, my deliverables will depend on the specific goals and objectives of your role and the needs of your organization. However, some common deliverables you will get as a client might include: Social media content calendars: A social media content calendar is a schedule of the posts, graphics, and other content that you plan to publish on your organization's social media channels. This can help you maintain a consistent posting schedule and ensure that your content aligns with your overall marketing strategy. Social media reports: These reports track the performance of your social media channels and campaigns, and may include metrics such as engagement rates, website traffic, and conversions. Social media campaigns: As a social media manager, I may be responsible for developing and executing social media campaigns to promote specific products, events, or initiatives. This might involve creating and scheduling social media posts, engaging with followers, and tracking the success of the campaign. Social media policies: Depending on your organization, I may be responsible for developing or maintaining social media policies and guidelines for employees and contractors to follow. Social media customer service: I may be responsible for handling customer inquiries and complaints on social media, and working to resolve any issues that arise. Influencer outreach: As a social media manager, I may be responsible for identifying and working with influencers to promote your brand on social media. This might involve negotiating partnerships, creating content, and tracking the success of the collaboration. Social media training and education: I may be responsible for educating employees and contractors on best practices for using social media in a professional setting, and providing ongoing training and support.


Skills and tools

Social Media Manager
Adobe Photoshop
Adobe Premiere Pro
Canva
HootSuite
WordPress

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