
UX Strategy
Starting at
$
70
/hrAbout this service
Summary
What's included
Stakeholder Workshop
A collaborative session with key stakeholders to align on business goals, user needs, product vision, and success metrics. Helps uncover hidden assumptions and align teams.
Product & UX Vision
A strategic north star that defines what the product aims to achieve for users and the business. Acts as a foundation for future design and development efforts.
Business & UX Objectives
Clear articulation of what success looks like from a business and user perspective (e.g., increase adoption, reduce drop-off, improve task success).
UX Strategy Brief
A strategic document that outlines the context, goals, challenges, user insights, and recommended UX approach. Useful for aligning cross-functional teams.
User Segmentation & Personas
Deep dive into user groups based on behavior, goals, and context. Helps tailor experiences to real user needs rather than assumptions.
Problem Statements & Jobs-to-be-Done (JTBD)
Defines core user problems and the functional/emotional jobs users are trying to accomplish. Anchors design decisions to real-world goals.
Experience Principles
Guiding UX principles (e.g., clarity, empowerment, trust) that ensure consistent decision-making throughout the design and development process.
Customer Journey Map
A high-level visual of how users interact with your brand/product over time. Highlights opportunities, pain points, and key moments that matter.
Service Blueprint
A detailed map of the frontstage (user-facing) and backstage (internal systems, processes) interactions—great for end-to-end service design in complex systems like fintech or banking.
Prioritized UX Roadmap
A timeline of strategic UX initiatives tied to product goals and customer impact. Helps manage expectations and plan iterative improvements.
Feature Prioritization Framework
A tool like MoSCoW or RICE used to rank features based on value, effort, and alignment with strategic goals. Supports product decisions and backlog grooming.
Success Metrics & KPIs
Definition of measurable indicators (e.g., completion rate, NPS, CSAT, retention) to track the impact of UX work and inform future iterations.
Skills and tools
Industries