Brand Identity DesignJeanne-Marie Docherty
Your Brand is more than just a logo! It's the visual representation of your business's personality and should not only reflect + entice you as the owner, but your audience as your community + consumers as well! This project is all about creating a full scale Brand Identity that is tailored specifically to you and your audience. So, let's make you some visuals you'll love!
What's included
Phase 1 : Strategy + Outline
Getting to know you, your business and your audience from the inside out! We start by building your Brand Guidebook* and strategizing the Visual Direction of your brand's identity.
*(Target Market Study, SWOT Analysis, Mission Statement, Core Values, UVP, Brand Ethos, Tone of Voice guide and Visual Direction)
Phase 2 : Design + Development
Using the work we did on your Brand Guidebook as a compass, I start designing! I'll showcase 2-3 rough identity concepts and get your approval on one to move forward with for editing/refining.
Phase 3 : Approvals + Refinements
I showcase your previously approved concept and my new edits/refinements. Then we deep dive into your next approvals and critiques - which I'll use to put the final touches on the brand identity concept.
Phase 4 : Final Approvals + Project Delivery
Getting your final approvals and critiques on the project's progress, then sending over your beautifully packaged new Brand Identity!
*(files organized and sent through google drive)
Comprehensive List of Deliverables + Expectations :
2-5 Week Timeline | A Custom Logo Suite (a primary, secondary & watermark logo) | Bespoke Color Palette | Typography Suite (a primary and secondary font) | Full Brand Guidebook* | Mandatory Weekly Progress Meetings | *(Target Market Study, SWOT Analysis, Mission Statement, Core Values, UVP, Brand Ethos, Tone of Voice guide and Visual Direction)
Jeanne-Marie's other services
Starting at$1,400
Tags
Adobe Illustrator
Adobe Photoshop
Canva
Google Drive
Brand Design
Brand Strategist
Logo Designer
Service provided by
Jeanne-Marie Docherty Columbus, USA
Brand Identity DesignJeanne-Marie Docherty
Starting at$1,400
Tags
Adobe Illustrator
Adobe Photoshop
Canva
Google Drive
Brand Design
Brand Strategist
Logo Designer
Your Brand is more than just a logo! It's the visual representation of your business's personality and should not only reflect + entice you as the owner, but your audience as your community + consumers as well! This project is all about creating a full scale Brand Identity that is tailored specifically to you and your audience. So, let's make you some visuals you'll love!
What's included
Phase 1 : Strategy + Outline
Getting to know you, your business and your audience from the inside out! We start by building your Brand Guidebook* and strategizing the Visual Direction of your brand's identity.
*(Target Market Study, SWOT Analysis, Mission Statement, Core Values, UVP, Brand Ethos, Tone of Voice guide and Visual Direction)
Phase 2 : Design + Development
Using the work we did on your Brand Guidebook as a compass, I start designing! I'll showcase 2-3 rough identity concepts and get your approval on one to move forward with for editing/refining.
Phase 3 : Approvals + Refinements
I showcase your previously approved concept and my new edits/refinements. Then we deep dive into your next approvals and critiques - which I'll use to put the final touches on the brand identity concept.
Phase 4 : Final Approvals + Project Delivery
Getting your final approvals and critiques on the project's progress, then sending over your beautifully packaged new Brand Identity!
*(files organized and sent through google drive)
Comprehensive List of Deliverables + Expectations :
2-5 Week Timeline | A Custom Logo Suite (a primary, secondary & watermark logo) | Bespoke Color Palette | Typography Suite (a primary and secondary font) | Full Brand Guidebook* | Mandatory Weekly Progress Meetings | *(Target Market Study, SWOT Analysis, Mission Statement, Core Values, UVP, Brand Ethos, Tone of Voice guide and Visual Direction)
Jeanne-Marie's other services
$1,400