Brand Identity System

Starting at

$

2,500

About this service

Summary

A brand identity system is the visual representation of a brand, including its logo, color scheme, typography, and other design elements. In this service, I develop a brand identity system that aligns with the client's brand strategy and reflects its unique personality and values. This includes designing a logo, selecting a color palette, choosing typography, and creating other brand elements that can be used consistently across all platforms and touchpoints.

What's included

  • Logo Design

    A visual representation of the brand, including a symbol, wordmark, or combination of both.

  • Color Palette

    A set of colors that define the brand's visual identity and can be used consistently across all brand touchpoints.

  • Typography Guidelines

    A set of guidelines that define the typography used in the brand's visual identity. This includes the typeface, font sizes, and spacing, and ensures consistency across all brand touchpoints.

  • Design Elements

    Additional design elements that complement the logo, color palette, and typography and help to reinforce the brand's visual identity.

  • Brand Applications

    Examples of how the brand identity can be applied in various contexts, such as advertisements, marketing materials, social media graphics, and other touchpoints, demonstrating the flexibility and versatility of the brand identity.

  • Brand Guidelines

    A document that outlines the brand's visual identity and provides guidelines for its use across all touchpoints, ensuring consistency and reinforcing the brand's identity.

Example projects


Duration

STARTING 4-5 WEEKS

Skills and tools

Brand Designer
Graphic Designer
Visual Designer
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Figma

Work with me