The Growth Engine Blueprint | 60-Day Full Client Journey by Briana Bell, MScThe Growth Engine Blueprint | 60-Day Full Client Journey by Briana Bell, MSc
The Growth Engine Blueprint | 60-Day Full Client JourneyBriana Bell, MSc
This is a comprehensive 60-day project to design your entire client acquisition system. This option builds on the Playbook by architecting the full client/customer journey, from initial awareness to a streamlines referral process.
What's included
Client Qualification Framework
✓ Client qualification framework defining exactly who your ideal client is and how to identify them.
Your Companies Voice & Messaging Guide
✓ Crafted personalized, high-value communication templates that sound authentic to you (this includes sequences, talk tracks, social messaging).
Repeatable Outbound Process
✓ A step-by-step playbook for outbound prospecting that anyone on your team can execute.
The "First 5 Calls" Toolkit
✓ A set of core enablement assets for a new hire, including a battle card of common objections, a list of discovery questions, and an email template for post-call follow-ups.
Internal Feedback Loop
✓ A simple process for the sales function to deliver insights back to the product/visionary (the founder), ensuring that market feedback consistently improves the core offering.
Thought Leadership Funnel (Optional)
✓ A strategy to turn your thought leadership expertise into a system that attracts and nurtures inbound leads.
Referral Program Design (Optional)
✓ Operationalizing how you capture and reward referrals from happy clients.
This is a comprehensive 60-day project to design your entire client acquisition system. This option builds on the Playbook by architecting the full client/customer journey, from initial awareness to a streamlines referral process.
What's included
Client Qualification Framework
✓ Client qualification framework defining exactly who your ideal client is and how to identify them.
Your Companies Voice & Messaging Guide
✓ Crafted personalized, high-value communication templates that sound authentic to you (this includes sequences, talk tracks, social messaging).
Repeatable Outbound Process
✓ A step-by-step playbook for outbound prospecting that anyone on your team can execute.
The "First 5 Calls" Toolkit
✓ A set of core enablement assets for a new hire, including a battle card of common objections, a list of discovery questions, and an email template for post-call follow-ups.
Internal Feedback Loop
✓ A simple process for the sales function to deliver insights back to the product/visionary (the founder), ensuring that market feedback consistently improves the core offering.
Thought Leadership Funnel (Optional)
✓ A strategy to turn your thought leadership expertise into a system that attracts and nurtures inbound leads.
Referral Program Design (Optional)
✓ Operationalizing how you capture and reward referrals from happy clients.