Paid Media Strategy Consultation by Melvin Pineda

Paid Media Strategy Consultation by Melvin PinedaPaid Media Strategy Consultation by Melvin Pineda

Paid Media Strategy Consultation

Melvin Pineda

Starting at

250

About this service

Summary

Unlock the full potential of your ad campaigns with a tailored Paid Media Strategy Consultation. I provide a comprehensive analysis of your accounts, audience insights, and actionable recommendations to optimize performance and scale results. My unique approach combines data-driven strategies with creative expertise to deliver impactful and measurable outcomes.

What's included

Detailed Paid Media Strategy Document
A tailored roadmap outlining campaign structure, audience targeting, budget allocation, and creative recommendations.
Account Audit and Analysis Report
In-depth analysis of current ad accounts (e.g., Facebook, TikTok) with insights into performance, strengths, and areas for improvement. Assessment of campaign metrics such as CTR, CPC, ROAS, and conversion rates.
Creative Content Recommendations
Analysis of existing ad creatives with actionable suggestions for improvement. Ideas for testing new formats, including UGC, video, carousel ads, and GIFs.
Performance Metrics and Benchmarking
Establishment of clear KPIs and benchmarks to track progress and measure success.
Budget Allocation Plan
Recommendations for budget distribution across campaigns to maximize ROI. Scalable budget strategies for different campaign stages (prospecting, retargeting, evergreen).
Ad Account Best Practices Checklist
A ready-to-use checklist for account hygiene and maintenance, including pixel setup, event tracking, and ad frequency monitoring.
One-on-One Consultation Recap
A summary of the discussion and key takeaways from consultation sessions. Recorded session (if applicable) for client reference.