Paid Media ManagementMelvin Pineda
I specialize in managing Facebook and TikTok ad campaigns to help businesses scale revenue efficiently. With a focus on data-driven strategies and creative optimization, I deliver measurable results, including higher ROAS and audience growth. My approach is tailored to each client’s goals, ensuring impactful, performance-driven campaigns.
What's included
Campaign Management & Optimization
-Create, manage, and optimize campaigns to achieve target CPA, ROAS, or CPC.
-Continuously refine campaign settings, including audience targeting, exclusions, bidding strategies, and placements.
-Scale top-performing campaigns, ad sets, and creatives to maximize results.
-Pause or adjust underperforming campaigns, ad sets, or ads to improve efficiency.
Budget Management
-Manage budget pacing to ensure consistent performance and alignment with target metrics.
-Adjust budgets dynamically to prioritize high-performing campaigns.
-Provide budget allocation recommendations to meet target KPIs.
Audience Management
-Develop and refine custom audiences (e.g., engaged users, past purchasers, lookalikes).
-Regularly update audience lists for retargeting, exclusions, and prospecting campaigns.
-Identify and create new audience segments based on performance data and market trends.
Reporting & Insights
-Weekly Reporting: Provide a concise report with key metrics (e.g., spend, conversions, CTR, CPC, ROAS) and actionable insights.
-Monthly Reporting: Deliver a detailed report with performance analysis, trends, and recommendations for the next steps.
Seasonal and Event-Based Campaigns
-Plan and execute campaigns for holidays, promotions, or product launches.
-Adjust strategy and creatives to align with seasonal trends and events.
Melvin's other services
Starting at$25 /hr
Tags
Facebook Ads
Instagram Ads
LinkedIn Ads
TikTok Ads
X Ads
Digital Marketer
Social Media Marketer
Social Media Strategist
Service provided by
Melvin Pineda San Salvador, El Salvador
Paid Media ManagementMelvin Pineda
Starting at$25 /hr
Tags
Facebook Ads
Instagram Ads
LinkedIn Ads
TikTok Ads
X Ads
Digital Marketer
Social Media Marketer
Social Media Strategist
I specialize in managing Facebook and TikTok ad campaigns to help businesses scale revenue efficiently. With a focus on data-driven strategies and creative optimization, I deliver measurable results, including higher ROAS and audience growth. My approach is tailored to each client’s goals, ensuring impactful, performance-driven campaigns.
What's included
Campaign Management & Optimization
-Create, manage, and optimize campaigns to achieve target CPA, ROAS, or CPC.
-Continuously refine campaign settings, including audience targeting, exclusions, bidding strategies, and placements.
-Scale top-performing campaigns, ad sets, and creatives to maximize results.
-Pause or adjust underperforming campaigns, ad sets, or ads to improve efficiency.
Budget Management
-Manage budget pacing to ensure consistent performance and alignment with target metrics.
-Adjust budgets dynamically to prioritize high-performing campaigns.
-Provide budget allocation recommendations to meet target KPIs.
Audience Management
-Develop and refine custom audiences (e.g., engaged users, past purchasers, lookalikes).
-Regularly update audience lists for retargeting, exclusions, and prospecting campaigns.
-Identify and create new audience segments based on performance data and market trends.
Reporting & Insights
-Weekly Reporting: Provide a concise report with key metrics (e.g., spend, conversions, CTR, CPC, ROAS) and actionable insights.
-Monthly Reporting: Deliver a detailed report with performance analysis, trends, and recommendations for the next steps.
Seasonal and Event-Based Campaigns
-Plan and execute campaigns for holidays, promotions, or product launches.
-Adjust strategy and creatives to align with seasonal trends and events.
Melvin's other services
$25 /hr