Visual Identity System by Rosa RojasVisual Identity System by Rosa Rojas
Visual Identity SystemRosa Rojas
For brands, creatives, and entrepreneurs looking to start or refresh their brands.
Your visual identity system becomes the face of your brand. It is the thing that makes you stand out. It portrays your brands values, it builds connections, it attracts your ideal audience, and it tells people why you are special. It is arguably the most important part of any business (besides brand strategy).
There are four design packages:
Brand Basics (essentials only) *this is the package presented above
Solid Foundation (a more comprehensive brand)
Positioned for Greatness (a strategic, comprehensive brand)
Destined to Succeed (a strategic, comprehensive brand with a landing page)
Here's what the design process looks like:
1 - We have a conversation about your brand’s origin, audience, inspiration, and project scope. 2 - We create a mood board that hones in on the overall vibe of the project.' 3 - I use my designer magic and our conversation to design your project. 4 - We collaborate on edits and revisions until the designs are perfect. 5 - You receive designs and share them with the world.
Possible Add-ons
Visual Identity System • font library • text hierarchy • color palette • mock-ups • brand book • style sheet
Brand Strategy • identify audience • competition analysis • market gap • value proposition • goal setting • mission statement
More Designs and Guidelines • photography guidelines • brand pattern • icon set • stationery designs (letterhead, invoices, business cards, email signatures, mailers, post cards, thank you cards, stickers, gift cards, loyalty cards, planner templates)
Going Above and Beyond • website (created with Wix) • social media kit • merchandise design • packaging design

What's included

Brand Personality
• brand story • brand values • core characteristics • creative direction
Visual Identity
• logo • secondary logo • marks • word mark
Starting at$1,400
Schedule a call
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Brand Design
Brand Strategist
Logo Designer
Service provided by
Rosa Rojas Hackensack, USA
1
Followers
Visual Identity SystemRosa Rojas
Starting at$1,400
Schedule a call
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Brand Design
Brand Strategist
Logo Designer
For brands, creatives, and entrepreneurs looking to start or refresh their brands.
Your visual identity system becomes the face of your brand. It is the thing that makes you stand out. It portrays your brands values, it builds connections, it attracts your ideal audience, and it tells people why you are special. It is arguably the most important part of any business (besides brand strategy).
There are four design packages:
Brand Basics (essentials only) *this is the package presented above
Solid Foundation (a more comprehensive brand)
Positioned for Greatness (a strategic, comprehensive brand)
Destined to Succeed (a strategic, comprehensive brand with a landing page)
Here's what the design process looks like:
1 - We have a conversation about your brand’s origin, audience, inspiration, and project scope. 2 - We create a mood board that hones in on the overall vibe of the project.' 3 - I use my designer magic and our conversation to design your project. 4 - We collaborate on edits and revisions until the designs are perfect. 5 - You receive designs and share them with the world.
Possible Add-ons
Visual Identity System • font library • text hierarchy • color palette • mock-ups • brand book • style sheet
Brand Strategy • identify audience • competition analysis • market gap • value proposition • goal setting • mission statement
More Designs and Guidelines • photography guidelines • brand pattern • icon set • stationery designs (letterhead, invoices, business cards, email signatures, mailers, post cards, thank you cards, stickers, gift cards, loyalty cards, planner templates)
Going Above and Beyond • website (created with Wix) • social media kit • merchandise design • packaging design

What's included

Brand Personality
• brand story • brand values • core characteristics • creative direction
Visual Identity
• logo • secondary logo • marks • word mark
$1,400