Brand Identity Starter Pack
Starting at
$
3,500
About this service
Summary
FAQs
What if I’m not sure of what I want yet, will you help me find what I need?
Absolutely. That’s what the discovery session is for: I’ll help you clarify your vision, understand your audience, and align everything to your business goals. You don’t need to have it all figured out, that’s why you are hiring me, to help you find the right type of visual branding that will represent your company.
Will I get files I can actually use across platforms?
Yes! You’ll receive all final logo files in formats for web, print, and social use. Including PNG, SVG, and a version with transparent backgrounds. I also include a mini guide that explains when and how to use each file.
Why does it cost $3,500, isn’t a logo just a quick design?
You’re not just getting a logo, you’re getting a fresh strategic visual identity system. I guide you through a brand discovery process, build a visual language tailored to your goals, and deliver a cohesive visual brand that will save you time and money long-term by avoiding mismatched, lazy, and ineffective designs.
What's included
Discovery session
A 45 minute deep-dive conversation to uncover your brand’s essence, voice, and goals so everything that follows is rooted in strategy.
Moodboard & Creative Direction
A curated visual strategy built from our discovery session. Designed to reflect your brand’s unique essence and guide the best creative direction for your business.
Logo Suite (Main, Alt, Mark)
A versatile set of logos crafted for every context — from your website to social icons to product packaging.
Color Palette + Typography
Custom-selected colors and fonts that reflect your brand’s personality and support visual consistency across all platforms.
Mini Brand Guideline
A short reference guide to help you and your team to stay on-brand with every post, pitch, and product.
3 Social Media or Slide Templates
Ready-to-use branded templates that make your content look polished and professional right away.
Recommendations
(5.0)
Client • Feb 2, 2025
Recommended
Dani is an incredible multi-talented creative who was a valuable asset at Our Village Creative. She is a diligent and fast worker with exceptional skills in video editing, graphic design, photography, drawing, and marketing. Her creativity knows no bounds, and her innovative approach consistently elevates every project. With her excellent eye for detail and ability to bring ideas to life, Dani is a true professional who makes collaboration effortless and inspiring. I highly recommend her!
Client • Feb 2, 2025
Recommended
Working with Dani is an absolute pleasure. She developed a visually compelling design and creative concept to launch our organization's new vision, mission, and values. Her work—including beautifully crafted iconography—ensures our values are both seen and felt. Dani collaborated across teams, incorporating staff feedback to create a design that aligns with our brand and resonates deeply with our organization. Her work has become an anchor for us during a period of transition. Highly recommend!
Duration
3 weeks
Skills and tools
Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma