What's included

• Organized Voice of Customer sheet

  An organized Google sheet with relevant quotes from real people in your target audience. You'll gain strategic insights into their desires, needs, frustrations, objections, and the key factors that drive their decision to buy or not — or choose you or your competitors. You'll also know how to speak their language so that they feel completely understood and like your solution is exactly what they need.

• Targeted recommendations for your website, content, and copy

  Based on the Voice of Customer sheet, I'll create targeted recommendations for what to say and how in your content and copy. You can distribute this to your content writers, copywriters, or team members in order to have a cohesive customer approach that boosts engagement and retention.