Logo Design 2.0

Alessia Visicaro

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About this service

Summary

Welcome to Logo Design 2.0, where creativity meets strategy, with a plus.

Logo Design 2.0 is crafted to bring your brand's essence to life. Let's dive into how we turn your vision into a smart and captivating logo.

1. Talk about your Vision with a comprehensive Briefing

We kickstart the journey with an immersive conversation, exploring your company's core values, aspirations, and target audience. By understanding your essence, we lay the foundation for crafting a logo that resonates powerfully.

2. Empowering your Idea through Research and Inspiration

Research involves studying the company's industry. This includes researching competitors and observing the way they communicate to draw inspiration for the work.

Next, visual research including atmospheres, images, colors, shapes, layouts, and so on will be developed, and this will be the fundamental basis for the development of design ideas.

3. From Concept to Creation - Project Development

Once the research and inspiration phase is completed, initial design sketches will be created and displayed on the computer. Then, a presentation will be developed.

4. Elevating Your Vision - Presentation and Reviews

A comprehensive visual presentation will be provided to show the client the idea of the design proposals. Afterward, the client has the opportunity to provide feedback on the design proposals and request changes or new design developments.

5. The Final Touch

Your satisfaction is paramount. I offer three distinct design options fostering a collaborative atmosphere. Once we find the right one, I package it in the formats you need for web and print.

Logo Design: what's included

• 3 distinct logo design options to select from

• 3 rounds of revisions to refine the chosen logo

• All necessary file formats will be included (such as .ai, .eps, .png, .svg, .pdf), along with any other supplementary files you require

• A unique color palette will be created specifically for your logo design

• Logo Manual: a comprehensive logo guide, which outlines logo usage guidelines, color specifications, typography recommendations, and more.

• Business Stationery such as business cards, letterheads, envelopes, and more.

Let's chat today! :)

What's included

Phase 1: Briefing & Brand Clarity
The process begins with a thorough conversation to understand the company's values, goals, and audience. This knowledge forms the basis for creating an impactful logo.
Phase 2: Visual Research
Visual research like atmospheres, images, colors, shapes, and layouts will be developed and used as the foundation for design ideas.
Phase 3: Logo Design
Once the research phase is completed, design sketches will be created and displayed on the pc. Then, a presentation will be developed.
Phase 4: Presentation and Reviews
Visual presentations showcase design proposals to the client. Clients can offer feedback, request changes, or propose new design directions.
Phase 5: Final Touch
Client satisfaction is key. I provide three design choices. Upon selection, I deliver formats for web and print: .ai, .eps, .png, .svg, .pdf
Logo Manual
A comprehensive logo guide, which outlines logo usage guidelines, color specifications, typography recommendations, and more.
Business Stationery
Essential stationery items, such as business cards, letterheads, envelopes, and more. These elements ensure a cohesive look across your communication materials.