Content Creation

Lauren Jacaruso

(0)

Starting at

975

/mo

About this service

Summary

This package is best for you if you need help defining your brand and creating content that is in alignment with your brand.

Process

1. Discovery Call and Agreement: I'll discuss your needs, present options, and if you're ready, we can sign an agreement. If you need time to review, I'll send it to you. Once signed and the deposit is paid, we move forward.

2. Onboarding and Content Interview: We'll schedule a call with two parts:

First, I'll review our processes and set up account access.

Then, I'll interview you to gather content ideas and strategy information.

3. Shared Resources: I'll create shared spaces (like a shared album or Google Drive) and a Notion board, then invite you to join. This makes it easy for us to collaborate and for you to share assets.

4. Strategy Development: I'll develop a strategy and agree on a kick-off date. I'll send you a video explaining the strategy for your review and approval.

5. Content Creation: Each month, I'll send you a content calendar for the upcoming month and ask about any important dates to include. They will be delivered in a ready-to-post format so you can just copy and paste.

What's included

Social Media + Brand Strategy
This is completed in 4 steps over the course of 3 weeks: 1. Client Interview: This helps us understand your personal goals, business goals, inspiration and values so that we can build out the brand that is all encompassing. 2. Profile Audit: We will review your current social media footprint and make suggestions for further optimization. If you do not currently have an active platform, we will help you choose the best platform and offer assistance in setting up your profile(s). 3. Complete Strategy: This document will outline everything you need to know to run your social media: Settings Checklist Brand Assets Competitor Research Content Categories Keywords and Hashtags Customer Personas Buyer Journey Content Calendar and Prompts 4. Review call (optional up-to 30-minute call to review the completed strategy)
Monthly Review
A monthly call to discuss your content calendar and make any updates to strategy.
Content Creation
You will receive ten (10) pieces of social media content with keyword optimized captions. You can expect a mixture of graphics, photos and short-form video, based on your needs. Content will be uploaded to a shared drive and client is responsible for posting.

Skills and tools

Social Content Design

Content Writer

Content Creator