Brand Identity - Essential Package

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About this service

Summary

Your brand has a face, let’s discover it.
Branding is all about connection and is key to the experience that will attract your ideal clients. It’s through this strategic branding process that we will develop a professional, cohesive, and impactful visual identity that showcases your vision and that is made to last.
We will work together by following and exploring your unique brand’s spirit, voice, and core values, developing its foundation with a pristine and aesthetic approach.
I offer 2 Branding Packages: Essential & Enterprise. This listing is for the Essential Branding Package.
Brand Identity - Essential Package
THE PROCESS:
Phase 1 - Discovery & Research
Brand Design Questionnaire & Initial Research
Phase 2 - Brand Strategy & Design
Strategy & MoodBoard Proposal
Custom Logo Design (4 proposals + Final Logo Suite)
Phase 3 - Brand Guidelines
Brand Strategy
Color Palette
Typography
Correct & incorrect logo usage
You will have ownership of:
The final logo suite with respective versions in color, black & white will be available in the following file formats: AI, SVG, PDF, JPG, PNG.
High-resolution PDF files of Branding Collaterals.
High-resolution Brand Guidelines PDF.
Please feel free to contact me with any questions! or if you want a custom package for your brand!
contact@saulescobar.design
Hablamos español. This package does not include a physical product.

What's included

  • Brand Design Questionnaire

    A short survey/questionnaire with key questions to learn about your brand, the industry, competition, opportunities, and more.

  • Strategy & Mood Board Proposal

    Brand Strategy including mission, vision, brand attributes, and three (3) mood boards including different creative directions.

  • Custom Logo Design

    4 Proposals + Final Logo Suite (including main logo, additional versions, and submarks.)

  • Brand Guidelines

    Editorial design production of brand guidelines (including brand strategy, final logo suite, color palette, typography, correct and incorrect logo usage.)

Recommendations

(5.0)

Winfield Ferrucci

Client • Mar 2, 2023

Saul was a blessing when creating my company. I was looking for a professional logo with some great labels and advertising content. I was beyond satisfied with the product! Saul was awesome and timely to work with. His work for sure helped with the success of my business and I’m thankful for all he did! I highly recommend! ⭐️⭐️⭐️⭐️⭐️

Rebeca Gil

Client • Feb 23, 2023

Working with Saul was such a pleasure! He understood our vision and translated it into exactly what our branding needed to be, all with an uplifting attitude and creative ideas, We always look forward to working with him for our design and branding needs!

Onorato Diamante

Client • Feb 21, 2023

Saul has been my go to guy throughout the years for all of my branding/logo needs! He’s detail oriented and keeps you in the loop with the creation process. I’ve always been satisfied with his work and will continue to recommend him to others!


Skills and tools

Art Director
Brand Designer
Graphic Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Procreate

Work with me