
Brand Design-Building an Identity
Starting at
$
50
/hrAbout this service
Summary
What's included
Mood Board
Your company mood board is the first step after our virtual meeting. Once you communicate your vision to me, I'll create a mood board to visually communicate my understanding of your company. After getting your feedback on the direction I envision for you, I'll move onto designing your Logo
Main Logo
- Once we finalize the mood board, I will design the main logo for your business. -You will receive the logo in .png, .jpg, and .ai formats. -This package includes 3 revisions; additional revisions will incur an extra charge.
Secondary Logo
-The secondary logo is a variation of your primary logo for versatile use. -It will be delivered in .png, .jpg, and .ai formats.
Sub-Mark
-A sub-mark will be designed for use in smaller spaces while still representing your brand’s identity. -The sub-mark will be provided in .png, .jpg, and .ai formats.
Typography
-Typography will be selected to align with your industry and company’s offerings. -You’ll receive fonts for headings, subheadings, and body text, tailored to your brand’s tone.
Colors
-Brand colors will be chosen strategically based on your industry, mission, and competitor analysis.
Imagery
-Mockups that show your new logo in the real world. -Send me pictures of your products, business, and anywhere else your logo will be placed to see it in your actual environment (Optional: Free)
Guidelines
With all these new brand assets, it can be overwhelming to keep track of everything, but that’s where your brand guidelines come in. -The guidelines will cover logo usage, color pairings, typography choices, and imagery examples, ensuring consistent and correct brand application across all platforms.
Optional
For an additional charge I can help create any business cards, social media graphics, or other brand material that you may need to help get you started.
Example projects
Skills and tools
Industries