Brand Design-Building an Identity
Starting at
$
50
/hrAbout this service
Summary
Process
What's included
Mood Board
Your company mood board is the first step after our virtual meeting. Once you communicate your vision to me, I'll create a mood board to visually communicate my understanding of your company. After getting your feedback on the direction I envision for you, I'll move onto designing your Logo
Main Logo
- Once we finalize the mood board, I will design the main logo for your business. -You will receive the logo in .png, .jpg, and .ai formats. -This package includes 3 revisions; additional revisions will incur an extra charge.
Secondary Logo
-The secondary logo is a variation of your primary logo for versatile use. -It will be delivered in .png, .jpg, and .ai formats.
Sub-Mark
-A sub-mark will be designed for use in smaller spaces while still representing your brand’s identity. -The sub-mark will be provided in .png, .jpg, and .ai formats.
Typography
-Typography will be selected to align with your industry and company’s offerings. -You’ll receive fonts for headings, subheadings, and body text, tailored to your brand’s tone.
Colors
-Brand colors will be chosen strategically based on your industry, mission, and competitor analysis.
Imagery
-Mockups that show your new logo in the real world. -Send me pictures of your products, business, and anywhere else your logo will be placed to see it in your actual environment (Optional: Free)
Guidelines
With all these new brand assets, it can be overwhelming to keep track of everything, but that’s where your brand guidelines come in. -The guidelines will cover logo usage, color pairings, typography choices, and imagery examples, ensuring consistent and correct brand application across all platforms.
Optional
For an additional charge I can help create any business cards, social media graphics, or other brand material that you may need to help get you started.
Example projects
Skills and tools
Graphic Designer
Logo Designer
Product Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Industries