What's included

• 1. Research & Discovery

  Understanding your users, business goals, and the competitive landscape to define the app’s purpose and scope. Deliverables include: User Research Findings: Insights from interviews, surveys, or analytics. Competitive Analysis Report: A comparison of competitors’ apps to identify strengths and gaps. Problem Statement: Clearly defined user needs and app objectives.

• 2. Ideation & User Journey Mapping

  Mapping out user experiences and brainstorming potential solutions. Deliverables include: User Personas: Profiles representing your target audience. User Journey Maps: Visual paths showing user interactions with the app. Initial Concepts: Sketches or mind maps of app ideas.

• 3. Information Architecture (IA)

  Defining how information is organized and presented within the app to ensure smooth navigation. Sitemap: A hierarchy of all app screens. User Flow Diagrams: Detailed paths for key user actions, such as login, onboarding, and task completion.

• 4. Low-Fidelity Wireframes

  Basic black-and-white wireframes outlining the app’s layout, structure, and functionality. Formats: Delivered as Figma files, with an exported PDF for review. Quantity: Wireframes for all key screens (e.g., onboarding, dashboard, profile, etc.).

• 5. High-Fidelity UI Design

  Finalized, branded app screens with polished visuals and attention to detail. Designs will be optimized for mobile platforms (iOS and Android) and responsive across multiple screen sizes. Formats: Designs provided in Figma. Exported files include PNG, JPG, or PDF for presentations. Quantity: All core screens in both light and dark modes (if required).

• 6. Interactive Prototypes

  Clickable prototypes showcasing user interactions, navigation, and animations for stakeholder reviews and usability testing. Formats: Prototype links shared via Figma. Quantity: Prototypes for all core user flows.

• 7. Usability Testing & Refinement

  Testing the interactive prototype with real users to validate the design and address pain points. Deliverables include: Usability Testing Report: Findings, insights, and actionable recommendations. Design Updates: Refined designs based on user feedback. Formats: Testing reports in PDF and updated prototypes in Figma or similar tools.

• 8. Design System & Developer Handoff

  Ensuring a seamless transition to development with a comprehensive design system and annotated assets. Deliverables include: Design System: Colors, typography, UI components (e.g., buttons, input fields, icons). Handoff Package: Finalized designs with annotations, exportable assets (SVG, PNG), and detailed interaction specifications. Formats: Delivered as Figma/Sketch files and a PDF style guide. Quantity: Complete assets and component libraries for all screens.