Brand Strategy, Positioning + Messaging
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About this service
Summary
Whether you are a soon-to-launch brand or simply looking for a refresh, this package helps you create brand guidelines that will be a North star for all you do.
Deliverables
Identify Your Target Audience
We create a customer persona that clearly articulates who your target demographic is and what they're looking for.
Define Your Brand
We zero in on your your brand story, mission, values and reason-to-believe.
Brand Positioning
A strategic analysis of your brand's positioning with competitive research.
Brand Messaging
We define your always-on brand messaging that serves as an anchor for all you do and establish your brand's voice + tone.
What's included
Identify Your Target Audience
We create a customer persona that clearly articulates who your target demographic is and what they're looking for.
Define Your Brand
We zero in on your your brand story, mission, values and reason-to-believe.
Brand Positioning
A strategic analysis of your brand's positioning with competitive research.
Brand Messaging
We define your always-on brand messaging that serves as an anchor for all you do and establish your brand's voice + tone.
