Brand Identity Design by Areeb Tariq

Brand Identity Design

Areeb Tariq

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About this service

Summary

My branding service offers a comprehensive solution to establish a unique and cohesive brand identity. I create a unified visual and verbal identity that includes logos, typography, color palettes, and brand guidelines to ensure consistency across all materials. Working in different mediums, I love experimenting to create something unique, helping your brand make a lasting impression on your audience.

Process

I begin with a discovery phase to understand your vision, values, and goals. Then, I move into the design phase, creating your logo, typography, and color palette. After finalizing these elements, I develop comprehensive brand guidelines. These guidelines are then applied to various materials, including business cards, stationery, websites, social media graphics, and packaging, ensuring every aspect of your brand is cohesive and reflective of your story.

What's included

Logo Design
The primary visual symbol representing the brand.
Typography
A set of typefaces and fonts used consistently across all brand materials.
Color Palette
A selection of colors that represent the brand’s identity and are used in all branding materials.
Brand Guidelines
A document outlining the proper use of the brand's visual and verbal elements to ensure consistency.
Stationery
Business Card, branded letterheads, envelopes, and other office materials.
Social Media Graphics
Templates and graphics for social media platforms.

Example projects