Branding: Complete

pro

Alexis Yasky

(0)

Starting at

4,500

About this service

Summary

I can help you find your brand's voice and personality and design all necessary assets that will make it stand out and engage with its target audience.

This package is designed for brands with a diverse online and offline presence seeking to create a cohesive brand experience. It includes a deep dive into your brand's needs and a comprehensive visual system, ensuring consistent messaging across all your communication channels, from your website and social media to your printed materials.

Process

Discovery. In this phase, we'll have a in-depth discussion about your brand, including its offerings, values, goals, and your inspirations and preferences. This ensures a complete understanding of your vision. Throughout the entire process, we'll maintain open communication, sharing ideas and feedback to ensure we're on the right track.

Conceptual Development / Referencing. Based on our conversations findings I'll come up with a core design concept for your brand and through visual references (e.g., mood boards and style samples) we'll agree on the visual aspect.

Branding Design / Presentation Once we've finalized the concept I'll refine the logo and select colors and type and design brand assets to develop a cohesive visual system. I'll present a set of mock-ups to give you a better sense of how the identity works in real life. Based on your feedback, we'll then refine the design through 2-3 rounds of feedback and revisions.

Application Design. Based on your specific brand's needs, be it digital and/or print, I'll design and deliver up to 3 branded deliverables.

Delivery. All necessary files for correct application and reproduction of your new identity, in digital and print mediums + a PDF document with guidelines for use.

Note While this package focuses on core branding elements, it doesn't include UI and UX design services. If you need help with website design, I'd be happy to provide a separate quote tailored to your specific needs.

What's included

Logo Package
Brand's main mark; secondary mark –different orientation from main mark–; and simplified version –for digital and social media–.
Branding Elements
These include color palette; primary and secondary font selection and supporting brand elements.
Branding Applications
Every brand has unique needs. During the Discovery phase, we'll identify your specific requirements to ensure the deliverables are tailored to your communication goals. This could include anything from digital presentations and social media graphics to brochures, branded merchandise, and a complete stationery kit.
Complete Brand Guidelines
Document with all guidelines for correct brand application, with examples.
Source Files
All files needed for correct application of your brand's identity.

Example projects