Product Strategy Support

Jordan Lopez

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About this service

Summary

As an experienced consultant, engineer and business analyst, I understand the challenges in taking the leap from vision to development. If you are new to product management, and wish to take the first steps in shaping the strategy and direction for your product, then this service is for you. Adopting a customer-centric approach, I will be able to help you:

Assess the market conditions and the factors likely to affect your product

Understand your target customer base and their needs

Differentiate your product

Clearly communicate your product strategy, key features and roadmap for the future

Set meaningful goals and metrics to track your progress

Develop a pitch deck for any future investment cases

If you would like to hold a (free) introductory call to discuss your needs, please reach out and we can arrange a time that works best.

What does an introductory call with me look like? Together, we:

Explore the maturity of your idea

Understand your level of market and customer understanding, and where there are gaps

Outline your development timelines and goals

Tailor my support to the artefacts that offer you the most value

Trade availability for collaborative calls and workshops

Note, effective product management requires research that is accurate of the market conditions and the challenges being faced by customers. This is therefore an extremely collaborative service in which I work with you as the industry expert(s), to analyse any research you may have conducted and to build a credible, data-driven product strategy

What's included

Market and customer understanding
Understanding the problem you are trying to solve is critical to successful product strategy and design. Building on the research available to you, I will help you understand the market conditions, the competitors that occupy the space and the real challenges your customers are facing.
Differentiation strategy
Building on your understanding of your target market and customers, you will have a clear idea of what your niche is and how it sets you apart from competitors.
Product strategy and roadmap
The big picture that ties everything together. The product strategy will consist of your market positioning in addition to outlining your differentiation approach and setting performance targets to track your progress
Pitch deck and investment case (when required only)
For products that require future rounds of funding only, I will develop a compelling narrative that drives home the value of your product to investors.

Skills and tools

Product Manager

Product Strategist