Social Media Management (Standard)

Starting at

$

2,500

About this service

Summary

The Standard Social Media Management Package offers numerous advantages that build upon the foundations established in the Basic Package. With an increase to 15-20 tailored posts per month, you gain a more robust and diverse content strategy that enhances audience engagement and brand visibility. The inclusion of high-quality graphics and interactive content, such as polls and contests, fosters deeper connections with your audience and encourages participation. Additionally, the enhanced engagement strategy ensures prompt responses to comments and messages within 12 hours, helping to build a loyal community around your brand. The comprehensive Monthly Analytics Report provides valuable insights into your social media performance, enabling data-driven decisions to optimize your strategy effectively. Compared to the Basic Package, which focuses on 8-10 posts and basic engagement, the Standard Package offers a more proactive and strategic approach, ultimately positioning your brand for greater success in the digital landscape.

Process

My Process for Social Media Management
I follow a structured and transparent process to ensure that your social media management is effective and tailored to your specific needs. Here’s how I work with you from start to finish:
1. Initial Consultation
The process begins with a personalized consultation where I take the time to understand your business goals, target audience, and brand voice. This initial discussion is crucial for laying the foundation for a tailored strategy that aligns with your vision and objectives.
2. Audience Research
Following our consultation, I conduct thorough audience research to identify and analyze your target market. This includes understanding their interests, behaviors, and content preferences, which informs the content strategy and ensures we effectively engage your audience.
3. Content Strategy Development
I develop a comprehensive content strategy that outlines a monthly content calendar. This calendar details the posting schedule, types of content to be created (including engaging text, high-quality graphics, and interactive posts), and important dates or events relevant to your industry. This strategic planning ensures consistency and relevance in our messaging.
4. Content Creation
Next, I dive into content creation. I design high-quality graphics and write engaging captions tailored to your brand’s essence. Each piece of content is customized to reflect your brand voice and resonate with your audience. This phase includes crafting a mix of posts that not only promote your products or services but also encourage audience interaction.
5. Client Review and Approval
Before any content goes live, I present the content calendar and created posts for your review. This collaborative step allows you to provide feedback and request adjustments, ensuring that the final content meets your expectations and aligns with your vision.
6. Scheduling and Posting
Once the content is approved, I use social media management tools to schedule the posts at optimal times based on audience activity. This automation helps maintain a consistent online presence without requiring daily manual effort.
7. Daily Monitoring and Engagement
After posting, I actively monitor your social media accounts on a daily basis. I respond promptly to comments, messages, and mentions, fostering a two-way dialogue with your audience. This engagement is essential for building community and loyalty around your brand.
8. Comprehensive Monthly Analytics Reporting
At the end of each month, I prepare a comprehensive Monthly Analytics Report that highlights key metrics and overall performance trends. This report includes follower growth analysis, engagement metrics, post performance insights, and audience demographics. I will provide actionable recommendations for optimizing your content and engagement strategies moving forward.
9. Monthly Strategy Call
Included in this package is a Monthly Strategy Call, scheduled at a consistent time each month, typically at the end of the month or the beginning of the following month. During this call, we will review the Monthly Analytics Report, discussing key performance metrics, identifying challenges, and setting specific, measurable goals for the upcoming month. This collaborative approach ensures that our strategies remain aligned with your business objectives.
10. Continuous Improvement
The process doesn’t stop after the monthly review. I remain committed to continuous improvement, adapting our strategies as needed based on performance data and market trends. This ensures that your social media presence remains dynamic and effective in achieving your goals.

What's included

  • Content Creation & Posting

    In this package, I will create and post 15-20 tailored pieces of content per month across selected social media platforms, such as Facebook, Instagram, Twitter, and LinkedIn. The content will include engaging text posts, high-quality graphics, relevant images, and interactive content like polls and questions to encourage audience participation. Every piece of content will be customized to reflect your brand voice and messaging, ensuring that your online presence aligns with your business identity. My content creation process begins with a detailed consultation to understand your business goals and target audience, followed by in-depth audience research to identify their interests and content preferences. I will develop a strategic content calendar that outlines the posting schedule, key promotional periods, and specific themes for the month. Content creation includes designing professional-quality graphics and writing engaging captions that resonate with your audience. Once the content is ready, I will present the content calendar and created posts for your review, making adjustments as necessary before scheduling them for optimal posting times.

  • Enhanced Engagement

    Daily engagement is a crucial component of my Standard Package. I actively monitor your social media accounts to respond to comments, messages, and mentions promptly, aiming for a response time within 12 hours. I engage with your audience by liking and commenting on their posts, especially those that mention or tag your brand. Additionally, I will organize community-building activities, such as contests, challenges, and interactive posts to enhance follower engagement and build a loyal community around your brand. This proactive approach helps foster relationships and encourages deeper connections with your audience.

  • Comprehensive Monthly Analytics Report

    At the end of each month, I will provide a comprehensive Monthly Analytics Report that highlights key metrics and overall performance trends. This report will include an executive summary, follower growth analysis, engagement metrics, post performance insights, and audience demographics. I may also include an optional competitor analysis to help you gauge your performance against key competitors in your industry. Based on the data collected, I will offer actionable recommendations for optimizing your content and engagement strategies moving forward, ensuring continuous improvement in your social media efforts.

  • Platform Management

    My platform management service includes the setup and optimization of your business profiles on selected social media platforms. I will ensure that all necessary fields are accurately filled out, maintaining a cohesive brand identity that reflects your visual style and messaging. I will also implement SEO optimization techniques using relevant keywords in your bios and post descriptions to enhance searchability. To streamline my efforts, I will develop a detailed content calendar for each platform, scheduling posts based on optimal audience activity times while regularly monitoring for comments, messages, and mentions to ensure no engagement opportunities are missed.

  • Monthly Strategy Call

    Included in this package is a Monthly Strategy Call, which I will schedule at a consistent time each month, typically at the end or beginning of the month. During this call, I will review the Monthly Analytics Report, discussing key performance metrics such as follower growth, engagement rates, and the effectiveness of top-performing content. This is an opportunity to identify any challenges and areas for improvement, encouraging open communication to gather your insights and feedback. Together, we will set specific, measurable goals for the upcoming month and discuss content themes or campaigns to focus on. Additionally, I will identify any necessary adjustments to your social media strategy based on the analytics, and conclude the call by summarizing key takeaways and action items for both parties.


Duration

4 weeks

Skills and tools

Social Media Manager
Social Media Marketer
Social Media Strategist
Canva
Facebook
Instagram
X

Industries

Social Media
Social Media Management
Social Media Marketing

Work with me