Branding Development
Starting at
$
1,500
About this service
Summary
Process
FAQs
What deliverables can I expect from the branding project?
The deliverables include a unique primary logo, secondary logo variations, logo usage guidelines, a curated color palette, typography guidelines, an image style guide, a custom icon set, branded stationery (business cards, letterheads, envelopes, email signatures), social media assets, a comprehensive brand style guide.
How will the project timeline be managed and what is the duration?
The project is divided into a 45-day timeline with specific phases: Discovery and Research (Week 1-2), Strategy and Concept Development (Week 3-4), Design and Development (Week 5-6), Implementation and Application (Week 7-8), and Finalization and Delivery (Week 9). Each phase has detailed tasks to ensure thorough and timely completion.
How involved will I be in the branding process?
Your involvement is crucial for the success of the project. We begin with an initial consultation to understand your vision and preferences. Throughout the project, you will be involved in reviewing and providing feedback on initial concepts, design drafts, and final deliverables. Regular check-ins and a final handover meeting ensure that the brand identity aligns perfectly with your expectations.
What support do you provide after the project is completed?
Upon completion, we deliver all high-resolution and web-optimized files along with a comprehensive brand style guide. We also conduct a handover meeting to review all deliverables and provide training on the brand guidelines. This ensures you and your team are equipped to maintain and apply the new brand identity consistently across all platforms. Additionally, we offer ongoing support and can assist with any future branding needs you may have.
What's included
Logo Design
-Primary Logo -Secondary Logo Variations (e.g., horizontal, vertical, icon-only) -Logo Usage Guidelines
Color Palette
Color Palette -Primary and Secondary Colors -Tertiary Colors (optional) -Color Usage Guidelines
Typography
-Primary Typeface(s) -Secondary Typeface(s) -Web-safe Font Alternatives -Typography Usage Guidelines
Imagery
-Image Style and Guidelines -Photography Guidelines -Iconography (custom icons, icon set)
Stationery
-Business Cards -Letterheads -Envelopes -Marketing Collateral
Social Media
Profile Images and Banners (for Facebook, Twitter, LinkedIn, etc.) Social Media Templates (post templates, story template
Brand Guidelines
Comprehensive Brand Style Guide Brand Voice and Tone Guidelines Mission Statement and Core Values Key Messaging and Taglines
Positioning Statement
Unique Selling Proposition (USP) Market Positioning Exterior Signage Interior Signage Wayfinding Systems Booth Design Banners and Stands Other Deliverables
Files and Training
High-Resolution Files (PDF, PNG, JPG, SVG) Source Files (AI, PSD, INDD) Web-Optimized Files Handover Meeting Walkthrough of Deliverables Training Session on Brand Guidelines
Example projects
Recommendations
(5.0)
Recommended
Mau was fantastic to work with—always available, open to feedback, and incredibly professional. Since we launched the new site, we've had a lot of positive feedback and noticed more engagement from our visitors. If you're looking for a talented and dedicated web designer, we highly recommend Mau. He truly brought our vision to life. Thanks, Mau, for all your hard work!
Duration
45 days
Skills and tools
Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Industries