Visual Identity and Brand Activation Design

Yoga Aditama Ika Nanda

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About this service

Summary

I offer a comprehensive visual identity package built on a solid foundation. This includes key elements such as Brand Objectives, Essence, Purpose, Vision, Personality, Voice, Tone, and Values. Additionally, I conduct an in-depth Audience Analysis, covering behavior patterns, psychographics, core motivations, personas, challenges, and solutions. My service also includes Competitor Assessment, Market Landscape insights, and defining a Unique Brand Proposition. The process covers Brand Positioning and Journey, along with Moodboard & Creative Direction, Photography Guidelines, and Brand Language. Visual components like color palettes, typography, photography, icons, illustrations, and other brand materials are all crafted to align with your brand's identity.

FAQs

Q: How long does it take to finish the project?
A: That's a broad question. Typically, I'll ask for a brief to better understand the project. For example, if it's just a poster, the timeline might be 1-3 days. However, if you need a comprehensive brand guideline, it could take 4-8 weeks.
Q: So, what is your limit?
A: Unfortunately, I don't create logos or 3D designs. To start working with me, at least you'll need to have a logo file ready. However, if you don't have a logo designer, I can reach out to one of my connections to collaborate on your project.
Q: I may need you to working on my Timezone, but it has 12 hours different, is it possible?
A: Yes, currently I work in the Singapore timezone (GMT+8), but with a minimum 3-week contract, I could switch my my sleeping habits.
Q: Is it possible to ask you to use text to AI Generative tools like midjourney or stable diffusion?
A: I'm sorry, but at the moment I don't offer this service due to various reasons.

What's included

Export Files
Upon completion, depending on the project scope, you'll receive the final assets in the required formats, such as JPG, PNG, TIFF, or MP4. Typically, it includes a mix of these formats.
Original Files
I will provide all the files in the original format, whether it's on Illustrator, Figma, AfterEffect, or Indesign.
License
Suppose we are using any assets or templates from a third party. In that case, I’ll provide all the links and license certificates for the assets used in the project, ensuring you have everything needed for legal purposes.
2 Revision Rounds
Depending on the type of project you need, I offer up to two rounds of revisions based on feedback to ensure we meet the project goals.

Example projects