[Startup] Brand Identity
Starting at
$
1,500
About this service
Summary
WHAT'S A BRAND? (Think about it, don't read asap)
«Is the combination of elements (name, slogan, logo, communication, history and reputation) that function as a distinctive sign and identifier of an enterprise or person. The brand embodies image, values, meaning, etc. that differentiates it from competitors, determining the relationship with the target audience.»
It’s clear now that a brand is not just a logo or a font, but it’s the visual transfer of data, values, and information that we own or want to mirror.
Unfortunately, to do this you need data (of course), which not everyone can have at the beginning. "[Startup] Brand Identity" is dedicated to those who have just started (or must start) and want to conquer the first customers!
HOW IT WORKS:
Initial Consultation: Will be conducted with a 1-to-1 call to understand your needs, talk about your values and your future plans with this brand.
Data & Files Analysis: In this case you will provide me all the reference you can about the style, mood and vibes you want to convey. The more reference I have, better the final product would be.
Concept Development: At this stage I will work on the references to understand what's the best way to combine your style with the audience you want to reach.
Brand Pillars & Design Refinement: We're going to build and design the pillars for your brand (palette, logos, slogan, typography)
Mockup & Finalization: After obtaining the necessary feedback, I'll use it to complete the brand presentation and finish with realistic mockups.
What's included
Brand Identity
Logo (with all its variants), Color Palette, Font System, Mockups, Photography Guide, Visual Identity Guidelines, Packaging, Social Media Template
Example projects
Duration
1 week
Skills and tools
Brand Designer
Logo Designer
Packaging Designer
Adobe Illustrator
Adobe Photoshop
Figma