Search engine optimization (SEO)
Shovan Roy
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About this service
Summary
What's included
Website SEO Audit:
Comprehensive analysis of the client's website to identify existing SEO issues. Assessment of on-page and off-page factors affecting search engine rankings. Keyword research to identify target keywords and phrases.
Keyword Research and Strategy:
Creation of a keyword strategy tailored to the client's industry and goals. Recommendations for optimizing existing content or creating new content around target keywords.
On-Page SEO Optimization:
Optimization of title tags, meta descriptions, headers, and content for target keywords. Image optimization for faster loading times. Internal linking strategy to improve site navigation and SEO.
Off-Page SEO Activities:
Backlink analysis to identify opportunities for link building. Outreach and link-building efforts to acquire high-quality backlinks from authoritative websites. Social media optimization and engagement to improve the website's social signals.
Content Creation and Optimization:
Content creation or optimization of existing content to align with SEO strategy. Regular blog post creation and optimization around target keywords. SEO-friendly content formatting and structure.
Technical SEO Optimization:
Fixing technical issues such as broken links, crawl errors, and XML sitemap optimization. Ensuring website speed and mobile-friendliness. Schema markup implementation for rich snippets in search results.
Local SEO (if applicable):
Optimization for local search if the client operates within a specific geographic area. Google My Business (GMB) optimization and management. Online reviews and reputation management.
Monthly SEO Reporting:
Regular performance reports detailing keyword rankings, website traffic, and conversion metrics. Insights into SEO improvements and areas that need further attention.
Competitor Analysis:
Ongoing analysis of competitors' SEO strategies and rankings. Recommendations based on competitive insights.
Custom Deliverables (as needed):
Tailored SEO solutions based on the client's unique requirements. Special projects such as SEO for e-commerce sites, mobile apps, or specific industries.
Example projects
Skills and tools
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