What's included

• Design Questionnaire

  A design questionnaire guides clients in articulating their brand vision, ensuring designers understand key elements, values, and preferences.

• Brand Strategy & Creative Direction

  Brand strategy provides a roadmap, clarifying the brand's purpose and values. Creative direction visually communicates this essence, ensuring a clear and resonant message that enhances brand understanding.

• Logo Suite

  A custom logo design including the primary, secondary and logo mark variations.

• Brand Pattern / Icons

  Custom brand patterns/icons create a visual language, simplifying complex messages and enhancing brand recognition.

• Custom color palette

  A set of custom color palette tailored to your brand's personality & attributes.

• Typography Pairings

  The right font sets and combos for your brand.

• 3 Add-ons of your choice

  Three valuable add-ons of your choice, adding depth and uniqueness to your brand identity.

• Brand Presentation

  Brand presentation that vividly communicates your unique identity, values, and visual elements, ensuring a compelling and memorable brand experience for your audience.

• Mini-Brand Guidelines

  A PDF outlining everything you need to know about using your new branding.

• Final Files

  Your logo will be supplied in all formats, including Adobe AI, PNG, PDF, JPG and EPS.

• Revisions

  2 rounds of revisions.