Let's start with a chat! :)

Let's kick off with an engaging conversation or email exchange where you can provide me with an overview of your brand's requirements.

Let's brainstorm and conceptualise!

Once I've collected all the essential information, I'll craft customized proposals designed specifically for your brand. Together, we'll select the one that resonates most with your preferences, and I'll fine-tune it as necessary. To kick things off, I'll create a mind map based on the gathered insights and present you with 2-3 initial brand directions. These directions will encapsulate the harmony of each brand element. I offer up to 5 revisions at this stage, but I'm always willing to go the extra mile if needed—I just like to set a clear number upfront!

Let's finalize and deliver!

Once we've settled on the optimal direction for your brand, I'll begin creating or aligning all the assets into the brand guideline document. This comprehensive document will encompass sections such as Verbal Identity, Logo Usage, Brand Typography, Color Palette, Key Visuals, Photo Usage, General Feel & Style, along with Visuals. Finally, I'll deliver all the essential assets in .pdf, .ai, .eps, .svg, .png formats, including source files. If you have any additional file format requirements, please don't hesitate to let me know!