1. Reporting Deliverables:
Weekly/Monthly Performance Reports: Detailed report on campaign metrics (impressions, clicks, conversions, ROI).
Insights & Recommendations: Analysis of campaign performance with recommendations for future improvements.
Cost & ROI Analysis: Breakdown of spending and return on investment.
2. Final Deliverables (at the end of the campaign)
Comprehensive Final Report: Summarize the overall campaign performance and key learnings.
Google Ads Account Ownership: Handover of account access, if required.
Campaign Assets: Transfer of any creative assets (banners, videos, ad copies).
Audience Data: Deliver insights on audience segments, behavior, and conversion data for future campaigns.