What's included

• PHASE 01 - Getting to Know You

  Before we begin the illustration process, we take the time to understand your business, your goals, your audience, and what makes you stand out. This helps us capture your brand’s unique essence and ensures that the final illustration aligns perfectly with your brand values and messages.

• PHASE 02 - Exploring Visual Directions

  Now, we start bringing ideas to life. Before diving into the design, we’ll explore different styles and directions to make sure we’re on the same page about the look and feel we’re aiming for.

• PHASE 03 - First Sketches

  Based on the chosen style, we’ll create initial sketches to explore general compositions and experiment with color palettes that reflect your brand or campaign. This is the first glimpse of how the illustration will come together.

• PHASE 04 - Refining & Perfecting

  We’ll present the sketches to you for review. This is the most important part of the process, as we want to make sure the composition and style feel right. After this stage, we’ll only make adjustments to things like color, but not the overall composition or style.

• PHASE 05 - It’s Alive!

  Once we’ve made final adjustments based on your feedback, we’ll present the completed illustration. This is when it comes to life and is ready to shine!

• PHASE 06 - Support & Next Steps

  We won’t just send you the files and disappear. We’ll guide you through how to use your new illustration, ensuring you feel confident about the different ways it can be used across your digital and print materials. Plus, we’re here for any additional questions or tweaks you might have.