What's included

• Visual Identity

  A comprehensive visual system that encapsulates your brand’s personality through design. This includes key elements such as logos, typography, color palettes, and imagery styles that create a cohesive, recognizable look across all platforms and materials.

• Logo & Wordmark

  Custom-designed logos and wordmarks that represent your brand’s core values and message. These symbols become the face of your brand, ensuring instant recognition and establishing trust with your audience.

• Color Palette

  A handpicked selection of colors that align with your brand’s personality and emotional tone. These colors will be used consistently across all marketing materials, digital platforms, and brand assets to evoke the right feelings and reinforce your identity.

• Font Family

  A set of carefully selected typefaces designed to complement your brand's voice and style. These fonts will be used consistently across all touchpoints to ensure clarity, readability, and a unified brand presence.

• General Document Design

  Design templates for essential business documents (like reports, presentations, proposals, etc.) that reflect your brand’s identity. These materials are carefully crafted to look professional, cohesive, and engaging, ensuring consistency in all written communications.

• Initial Merch Conceptualization & Design

  Creative concepts and designs for your first batch of branded merchandise. From T-shirts to tote bags, I’ll help you conceptualize and design products that not only represent your brand but also appeal to your target audience—making your merch both functional and memorable. Each of these deliverables plays a key role in building a strong, cohesive brand identity that is instantly recognizable and impactful across all touchpoints.