Brand Identity

Robert Bailey

(0)

Starting at

2,500

About this service

Summary

A brand identity is the visual and emotional representation of a brand. A brand identity includes a number of key elements —  Logo, Colour Scheme, Messaging, Typography and Brand work  — that all work together with the help of a brand Style Guide and design assets. All the elements of a well-built brand are carefully crafted to evoke specific feelings and associations in the minds of customers.

What's included

Logo
A visual representation of the brand that is used across all communications.
Color Palette
A set of colors that represent the brand and are used consistently in design.
Typography
A set of font styles that are used consistently in design, including headings, body text, and subheadings.
Style Guide
A document that outlines the brand's visual and messaging guidelines, including the use of the logo, color palette, typography, and other design elements.
Brand Guideline
A comprehensive manual that outlines the brand's purpose, values, and personality, as well as how to use the brand consistently across all touchpoints.
Marketing Collateral
A range of materials, such as brochures, flyers, business cards, and stationery, that are designed to support the brand and communicate its message effectively.

Example projects