Brand Identity & Visual Direction by Dmitriy ShilkoBrand Identity & Visual Direction by Dmitriy Shilko
Brand Identity & Visual DirectionDmitriy Shilko
Cover image for Brand Identity & Visual Direction
Brand Identity & Visual Direction
I design cohesive brand identities and visual systems that help brands look confident, recognizable, and consistent across every touchpoint.
This service goes far beyond a logo. It’s a full visual direction — from concept and mood to content, social media, and real-world applications.
Why This Works
I don’t design isolated assets. I build visual ecosystems where every element supports the brand as a whole.
✔️ Strong visual consistency ✔️ Clear brand recognition ✔️ Easy scalability ✔️ A system your team and partners can actually use
Who This Service Is For
This service is a great fit if you:
are launching a new brand or product
need a full rebrand or visual refresh
want your brand to look more premium and cohesive
are preparing to scale or enter a new market
need structure instead of scattered visuals
What You’ll Get
By the end of the project, you’ll have:
✅ A clear, confident brand identity ✅ A complete visual system ready for marketing and content ✅ Assets you can immediately use across platforms ✅ A brand that feels intentional, professional, and future-ready

What's included

Logo Design
A distinctive, scalable logo built with your brand’s positioning, audience, and industry in mind.
Logo Animation
Subtle, modern motion for websites, videos, presentations, and social media.
Moodboard Creation
A clear visual direction defining tone, style, and emotional atmosphere.
Color Palette & Typography System
A refined color and type system designed for clarity, consistency, and recognition.
Brand Style Guide
A practical guide that ensures your brand is used correctly and consistently across all platforms.
Visual & Content Design
Email Template Design and development in Klaviyo, Brevo or Mailchimp
Social Media Post Design
UGC Content Creation (authentic, platform-native visuals) Video Production (brand videos, motion assets, short-form content)
Social Media Management
Visual consistency and brand tone across channels
Print Design
Business cards, brochure, flyers, packaging, merchandise, marketing materials
Apparel & Accessories Branding
Branded apparel and accessories that translate your identity into wearable, real-world touchpoints Thoughtful logo placement, typography, and graphic applications designed for both style and production Consistent visual language across merchandise, uniforms, and promotional items
FAQs
Brand Design service includes logo creation, visual identity development (color palettes, typography, graphic elements), brand guidelines, and marketing collateral design to ensure a consistent, memorable, and professional brand presence across all touchpoints.
Strong branding helps differentiate your business from competitors, builds trust with your audience, and creates a lasting impression. It establishes a clear identity and connects emotionally with customers.
I work with both startups and established businesses. Whether you’re creating a brand from scratch or refreshing an existing one, I can help develop a visual identity that aligns with your vision and goals.
The process typically takes 3-6 weeks, depending on the complexity of the project. It includes research, design iterations, and final delivery of brand assets.
Yes! We provide a detailed brand guideline document that outlines how to use your logo, colors, fonts, and other design elements consistently across all platforms.
Yes, we can create various marketing materials like business cards, brochures, social media templates, and website elements to ensure brand consistency across all channels.
I combine creativity, strategic thinking, and deep industry knowledge to create a unique and impactful visual identity for your brand. My goal is to ensure your brand resonates with your audience and helps drive business growth.
Example work
Speak Whiskey / Brand design / Logo Design
Brand Design for Tempe Golf | Range and Academy
bTech Market / Brand design / Logo Design
Starting at$25 /hr
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
CorelDraw
Figma
Brand Design
Logo Designer
Print Designer
Service provided by
Dmitriy Shilko proLondon, UK
$10k+
Earned
5
Paid projects
5.00
Rating
42
Followers
Brand Identity & Visual DirectionDmitriy Shilko
Starting at$25 /hr
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
CorelDraw
Figma
Brand Design
Logo Designer
Print Designer
Cover image for Brand Identity & Visual Direction
Brand Identity & Visual Direction
I design cohesive brand identities and visual systems that help brands look confident, recognizable, and consistent across every touchpoint.
This service goes far beyond a logo. It’s a full visual direction — from concept and mood to content, social media, and real-world applications.
Why This Works
I don’t design isolated assets. I build visual ecosystems where every element supports the brand as a whole.
✔️ Strong visual consistency ✔️ Clear brand recognition ✔️ Easy scalability ✔️ A system your team and partners can actually use
Who This Service Is For
This service is a great fit if you:
are launching a new brand or product
need a full rebrand or visual refresh
want your brand to look more premium and cohesive
are preparing to scale or enter a new market
need structure instead of scattered visuals
What You’ll Get
By the end of the project, you’ll have:
✅ A clear, confident brand identity ✅ A complete visual system ready for marketing and content ✅ Assets you can immediately use across platforms ✅ A brand that feels intentional, professional, and future-ready

What's included

Logo Design
A distinctive, scalable logo built with your brand’s positioning, audience, and industry in mind.
Logo Animation
Subtle, modern motion for websites, videos, presentations, and social media.
Moodboard Creation
A clear visual direction defining tone, style, and emotional atmosphere.
Color Palette & Typography System
A refined color and type system designed for clarity, consistency, and recognition.
Brand Style Guide
A practical guide that ensures your brand is used correctly and consistently across all platforms.
Visual & Content Design
Email Template Design and development in Klaviyo, Brevo or Mailchimp
Social Media Post Design
UGC Content Creation (authentic, platform-native visuals) Video Production (brand videos, motion assets, short-form content)
Social Media Management
Visual consistency and brand tone across channels
Print Design
Business cards, brochure, flyers, packaging, merchandise, marketing materials
Apparel & Accessories Branding
Branded apparel and accessories that translate your identity into wearable, real-world touchpoints Thoughtful logo placement, typography, and graphic applications designed for both style and production Consistent visual language across merchandise, uniforms, and promotional items
FAQs
Brand Design service includes logo creation, visual identity development (color palettes, typography, graphic elements), brand guidelines, and marketing collateral design to ensure a consistent, memorable, and professional brand presence across all touchpoints.
Strong branding helps differentiate your business from competitors, builds trust with your audience, and creates a lasting impression. It establishes a clear identity and connects emotionally with customers.
I work with both startups and established businesses. Whether you’re creating a brand from scratch or refreshing an existing one, I can help develop a visual identity that aligns with your vision and goals.
The process typically takes 3-6 weeks, depending on the complexity of the project. It includes research, design iterations, and final delivery of brand assets.
Yes! We provide a detailed brand guideline document that outlines how to use your logo, colors, fonts, and other design elements consistently across all platforms.
Yes, we can create various marketing materials like business cards, brochures, social media templates, and website elements to ensure brand consistency across all channels.
I combine creativity, strategic thinking, and deep industry knowledge to create a unique and impactful visual identity for your brand. My goal is to ensure your brand resonates with your audience and helps drive business growth.
Example work
Speak Whiskey / Brand design / Logo Design
Brand Design for Tempe Golf | Range and Academy
bTech Market / Brand design / Logo Design
$25 /hr