Logo & Brand Identity Starter Package

Starting at

$

5,000

About this service

Summary

A strong brand starts with a memorable identity. This package is designed for founders and small businesses who need a professional logo suite and foundational brand elements to launch with confidence. I begin by uncovering your brand’s personality, values, and aesthetic direction through discovery and moodboarding. From there, I develop multiple logo concepts, refining until we land on a design that truly represents your brand. You’ll walk away with a complete logo suite—primary and secondary marks, icons, and file formats—plus a mini brand guide covering colors, typography, sizing, and usage guidelines. The result: a polished, versatile identity system that sets the tone for all your future brand touchpoints.

What's included

  • Discovery & creative direction

    Exploration of your brand’s personality, values, and visual style.

  • Logo concepts & iterations

    Three initial directions with refinements based on feedback.

  • Final logo suite

    Primary logo plus variations (horizontal, vertical, icon mark) for flexible use.

  • File formats & exports

    High-res files for print, web, and social (AI, EPS, PNG, JPG, SVG).

  • Mini brand guide

    Usage guidelines covering color, sizing, spacing, and dos/don’ts.


Duration

4 weeks

Skills and tools

Brand Design

Logo Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Figma

Figma