Visionary Branding Package

Anika Loewen

Starting at

8,000

About this service

Summary

The Visionary Package is for ambitious brands looking for a transformational design experience. It includes everything from in-depth brand strategy workshops to an expansive suite of assets and visual storytelling tools. You'll walk away with a brand that truly reflects your long-term vision and values.

Process

1) Discovery & Research

We hate going in blind, so we start by reviewing your business, understanding your goals, values, target audience, and industry landscape.

2) Brand strategy & Mood boarding

Using insights from the discovery phase, we define your brand positioning, voice, messaging, and unique value proposition. To bring the vision to life, we create 2-3 mood boards that capture different visual directions, helping to focus in on the vibes and aesthetics that best represent your brand.

3) Visual Identity Design

We translate the selected mood board into a compelling visual identity. This includes logo design, colour palettes, typography, and supporting graphics that reflect your brand’s personality and resonate with your audience.

4) Brand Guidelines & Collateral Design

To keep your brand cohesive, we develop comprehensive brand guidelines outlining how to use your visual and verbal identity consistently, and then create collateral that adheres to it.

5) Review, Refinement & Final Delivery

We collaborate closely with you throughout the process, gathering feedback and refining designs until everything aligns perfectly with your vision. Once finalized, we deliver all brand assets in the necessary formats along with your brand guidelines.

What's included

Perfect for:
Established businesses looking to elevate their brand with a comprehensive and strategic approach.
Services Included:
• Brand Clarity Audit • In-depth Brand Strategy Workshop • Primary Logo Design + Secondary Logo + Icon/Monogram • Custom Colour Palette • Full Typography Suite • Custom Pattern Designs • Detailed Brand Style Guide • Choice of 5 Stationery Design Assets • Social Media Branding Kit + 5 Custom Highlight Icons • 6-Month Access to Online Asset Library Portal • 25 Stock Photo Licenses for brand-relevant imagery

Duration

6 weeks

Skills and tools

Brand Designer

Brand Strategist

Graphic Designer