The Essentials branding kit ⚡️
Chloé Isaac
(0)
Starting at
$
2,590
About this service
Summary
By opting for the Essentials identity, you get the a clear brand kit, optimized for your needs and easy to implement. We build an identity, based on clear vision of your organization, including mission, values and goals. The deliverables will help you launch the communication of your project, quickly and efficiently.
This package is also great for refreshing an existing brand identity, updating your image and aligning it with your organizational culture and your target audience.
Process
Discovery call to meet and let me understand your project. We discuss your needs, technical requirement, deadlines and implementation.
Onboarding: Proposal of a quote and introduction to my Notion client's portal and initial 50% payment
Strategy: Brand strategy questionnaire: to target the right audience, define the brand's pillars and personality
Craft: 2-3 presentations of visual and strategic research including mockups to envision the brand coming to life.
Delivery: Upon validation of the final direction and 50 % final payment, I will send you the final assets and documentation.
2-weeks follow-up: After two weeks, we get on a call and discuss the implementation of the new brand. We make tiny changes if necessary.
Offboarding: We finalize the branding project and try to evaluate how the branding impacted your visibility, attraction and retention.
What's included
Logotype & marks
Research and conception of primary logo and secondary marks established according to company's culture, vision and goals.
Color palette
A proposal of color system, made for screen and printing.
Typefaces
Typeface selected according brand's personality and different use case scenario to ensure optimal readibility and usability.
Culture
A clear view of your company's culture, values and intentions.
Brand system documentation
A 2-3 pages document explaining the branding system, with good practices and precisions on all deliverables.
Duration
2 weeks
Skills and tools
Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Industries
Brand Marketing
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