The average business wastes 30–50% of their Google Ads budget on irrelevant clicks, poor targeting, and campaigns that were never set up correctly in the first place. If your ads aren't producing consistent leads or sales, the problem isn't Google — it's the setup.

I fix that.

With 8+ years of Google Ads experience across industries ranging from e-commerce and SaaS to local services and B2B, I build campaigns that are structured to perform from day one — and continuously optimised to improve over time.

I don't just "run ads." I build a complete paid search system around your business goals.

📊 Marketing Strategy Before a single euro is spent, I develop a clear ROI-driven Google Ads strategy tailored to your business model, target audience, and competitive landscape. No guesswork — just a structured plan with defined KPIs.

🖥️ Landing Page & Website Evaluation A great ad means nothing if your landing page doesn't convert. I audit your destination pages and provide concrete recommendations to maximise engagement and conversion rate before campaigns go live.

🔍 Competitor Research I analyse what your competitors are bidding on, what messaging they're using, and where their gaps are — so your campaigns are positioned to outperform them strategically.

🎯 Keyword Research Deep research to identify high-intent, high-converting keywords relevant to your business. I map keywords to the right match types, ad groups, and campaign structure for maximum relevance and Quality Score.

🚫 Negative Keywords One of the most overlooked levers in Google Ads. I implement a precision negative keyword strategy from day one to eliminate wasted spend on irrelevant searches — protecting your budget from day one.

✍️ Ad Copywriting Compelling, tested ad copy that speaks directly to your customer's intent. I write headlines and descriptions designed to maximise CTR while attracting the right clicks — not just any clicks.

⚙️ Campaign Setup Full campaign build across Search, Shopping, Performance Max, Display, or YouTube — depending on your goals. Clean account structure, proper bidding strategies, audience layering, and ad extensions all included.

📈 Google Analytics Integration Proper GA4 setup and integration so you have a full picture of user behaviour — not just ad clicks. Know exactly what happens after someone lands on your site.

🏷️ GTM Conversion Tracking Accurate conversion tracking is the foundation of every optimisation decision. I set up Google Tag Manager with precise conversion actions — purchases, form submissions, calls, and more — so your data is reliable and your bidding strategies have what they need to learn.

📋 Performance Reporting Transparent daily or weekly performance reports that show you exactly what's working, what's been optimised, and what's coming next. No vanity metrics — just the numbers that matter to your business.

✅ Google Search Ads

✅ Google Shopping & Performance Max

✅ Display & Remarketing

✅ YouTube Ads

✅ Local Service Ads

✅ Microsoft/Bing Ads

📦 Sales & Conversions — E-commerce revenue, lead form submissions, purchases

👁️ Brand Awareness — Traffic, impressions, video views

💬 Engagement — Calls, clicks, on-site interactions

E-commerce brands wanting more sales from Google Shopping or PMax

Service businesses needing consistent lead flow from Search

Startups launching their first paid channel and wanting it done right

Businesses currently running Google Ads but not seeing ROI

Agencies needing a reliable white-label Google Ads specialist

Most freelancers either set up your campaigns and disappear, or manage them passively without ever questioning the structure. I operate differently.

✅ 8+ years of Google Ads experience across industries

✅ Full-funnel thinking — from ad to landing page to conversion

✅ Transparent reporting — you always know what's happening

✅ Data-driven decisions — every change is backed by evidence

✅ Direct access to me — no account managers, no junior staff

✅ Based in Germany, serving clients globally

✅ European timezone availability

Minimum recommended ad spend: €600/mo. Custom pricing available for multi-account or agency clients.