Complete Brand Identity Design & Launch Kit

Pro

Paul Kelly

Starting at

4,000

About this service

Summary

Make a lasting first impression with a full-service branding package designed to take your ideas from concept to launch. Whether you're building a dynamic identity for your new business or refreshing your current one, I’m here to help.

As a versatile brand identity designer, I specialise in designing functional, fluid visual systems that communicate your "why" to your audience. I’m passionate about helping business owners connect deeply with their customers through thoughtful, strategic design that brings their brands to life. Let’s create something unforgettable together!

Process

Brand Discovery (1 week)

Discovery call

Brand positioning

Competitive analysis

Brand strategy

Final deliverable: Brand Strategy Document

Brand Identity Design (3 weeks)

2 logo design concepts (1 to be selected/refined)

Colour Palette

Typography

Photography direction

Visual/Brand elements

Relevant brand applications (social media templates, merch)

Brand Documentation (1 week)

Brand guidelines

Further Services - optional

Website design

Webflow development

Deck template design

Packaging design

Feel free to reach out with any questions about my process or pricing. I’m happy to discuss your needs to find the best solution for your business. Let’s chat and create something that truly fits your vision!

FAQs

How long does a project take?
Project timelines depend on the complexity of your project and the number of deliverables involved. We'll discuss this in detail during our onboarding call to create a realistic timeline that aligns perfectly with your needs.
What happens if I’m not satisfied?
I’m committed to exceeding your expectations with open communication and regular check-ins. If you’re unsatisfied, we’ll find solutions together. If no agreement is reached, we can part ways amicably, with a 50% refund of paid funds.
How do I handle project delivery?
Your final brand assets are delivered securely and efficiently via Google Drive, Figma, Canva, or editable source files, based on your preferences. We'll ensure a seamless workflow for effortless use of your new brand identity.

What's included

Discovery and moodboard
We take the time to understand every detail of your business, crafting a brand story that aligns seamlessly with your vision. To bring this story to life, we create a mood board reflecting the brand direction, offering a clear visual representation of the outcome.
Logo, colour & typography system
We create your brand's foundational elements, including the logo, colours, and typography. You'll receive two logo concepts to choose from, with up to two revisions to ensure the perfect fit.
Visual system & brand guideline
We craft a cohesive visual system that unites your brand, including assets for social media, marketing, merchandise, and key touchpoints, all documented in a comprehensive brand guideline.
Brand toolkit
All assets are delivered in the appropriate file formats, ready for seamless use in your daily brand operations.

Example projects

Brand Identity Design for Mercurie

Brand Identity Design for Agora

Brand Identity Design for Leaky Paywall

Recommendations

(5.0)

Ayinoluwa Kolawole

Client • Sep 3, 2024

Recommended

I have known Paul as an amazing brand designer for years, but when I finally got to work with him, it was one of the best experiences I ever had with a contractor. He went above and beyond on what I needed, gave so many suggestions that made the project come out better, and I couldn't have been more pleased. He is an absolute joy to work with. I would recommend him to anyone looking for a smart, thorough and great brand visual designer. He is the best out there.

Deji Ajetomobi

Client • Sep 3, 2024

Recommended

One of the coolest guys I’ve ever worked with. His meticulous eye for detail and systematic approach to delivering a design project is exceptional. Would recommend him all day and everyday.

Duration

5 weeks

Skills and tools

Brand Designer

Brand Strategist

Logo Designer