Branding & Graphic by Capi ProductBranding & Graphic by Capi Product
Branding & GraphicCapi Product
Cover image for Branding & Graphic
We offer end-to-end branding and graphic design services, covering brand identity, visual assets, and motion — built to make a brand recognisable in every place it appears. What sets us apart is that we design identity as a system, not a logo file: every element is tested against real applications (product UI, social, print, video) before handover. Using Figma and the Adobe suite, we deliver a brand your team can actually use without coming back to us for every asset.

What's included

Branding & Graphic Services for Brands and Products
We provide a complete service package for new brands and rebrands, covering logo and identity systems, marketing and campaign graphics, and motion design. Our team works from positioning to production, translating what a business stands for into a visual language that holds up across every touchpoint. Every project follows a professional process, starting with market and competitor research, moving through concept directions, and ending in a documented system with production-ready assets. We focus not only on the look, but on consistency and reusability.
Deliverable of Logo & Brand Identity Services
Brand Discovery & Positioning Summary: A short written foundation covering audience, competitive landscape, brand personality, and the positioning the identity needs to express. This is what every visual decision is measured against later.
Logo System: A primary logo plus the variations a real brand needs — horizontal and stacked lockups, a monogram or icon mark, and a simplified version for small sizes such as app icons and favicons.
Logo Construction & Usage Rules: Grid, proportions, minimum sizes, clear space, and a clear set of correct and incorrect usage examples so the mark survives contact with other teams.
Colour Palette & Typography System: Primary, secondary and functional colours with HEX, RGB, CMYK and Pantone values, contrast checks for accessibility, plus a typographic scale with weights, pairings and licensing notes.
Brand Guidelines: A complete guideline document covering logo, colour, typography, imagery direction, iconography, tone of voice, and layout principles — written to be handed to any agency or in-house team.
Brand Application Mockups: The identity shown in context: stationery, signage, packaging, social profiles, merchandise, and product interface, so stakeholders can see the decision instead of approving a logo in isolation.
Deliverable of Graphic Design Services
Key Visual & Art Direction: The campaign or brand key visual that sets the composition, colour treatment, imagery style and typographic behaviour every other asset follows.
Marketing & Campaign Assets: Designed assets for the channels you actually run — display banners, landing page graphics, email headers, ads and event collateral, sized to the specifications of each platform.
Social Media Template Kit: Editable templates for feed posts, carousels, stories and covers, built with named layers and clear text limits so the team can produce new posts without breaking the system.
Presentation & Document Templates: Branded slide decks, proposal and report templates in PowerPoint, Google Slides or Keynote, with master layouts, chart styles and pre-built component slides.
Deliverable of Motion & Animation Services
Animated Logo: A logo sting in the durations broadcast, social and product actually use, with variations for opening, closing and loop, delivered with and without transparent background.
Motion Style Guide: The brand's motion principles documented — easing curves, timing, transition behaviour, and how elements enter and exit — so future animation from any vendor still feels like you.
Brand or Explainer Video: A full animated piece from script and storyboard to final render, including voiceover direction, sound design and subtitle files.
Social Video Cutdowns: The main asset recut for each placement — 9:16, 1:1 and 16:9, with burned-in captions and versions designed to work without sound.
Source Project Files & Handover: Organised After Effects or Rive project files with named compositions, plus a short handover session so your team can produce simple variations in-house.
Example work
Agency Brand Identity | Appropriate Marketing
Modern Work Platform Brand Identity | AllyMatter
Startup Advisory Brand Identity | WeRise
Starting at$25 /hr
Tags
Adobe After Effects
Adobe Illustrator
Figma
Logo Designer
Motion Designer
Animation
Branding
Service provided by
Capi Product maxVietnam
46
Paid projects
4.91
Rating
185
Followers
Branding & GraphicCapi Product
Starting at$25 /hr
Tags
Adobe After Effects
Adobe Illustrator
Figma
Logo Designer
Motion Designer
Animation
Branding
Cover image for Branding & Graphic
We offer end-to-end branding and graphic design services, covering brand identity, visual assets, and motion — built to make a brand recognisable in every place it appears. What sets us apart is that we design identity as a system, not a logo file: every element is tested against real applications (product UI, social, print, video) before handover. Using Figma and the Adobe suite, we deliver a brand your team can actually use without coming back to us for every asset.

What's included

Branding & Graphic Services for Brands and Products
We provide a complete service package for new brands and rebrands, covering logo and identity systems, marketing and campaign graphics, and motion design. Our team works from positioning to production, translating what a business stands for into a visual language that holds up across every touchpoint. Every project follows a professional process, starting with market and competitor research, moving through concept directions, and ending in a documented system with production-ready assets. We focus not only on the look, but on consistency and reusability.
Deliverable of Logo & Brand Identity Services
Brand Discovery & Positioning Summary: A short written foundation covering audience, competitive landscape, brand personality, and the positioning the identity needs to express. This is what every visual decision is measured against later.
Logo System: A primary logo plus the variations a real brand needs — horizontal and stacked lockups, a monogram or icon mark, and a simplified version for small sizes such as app icons and favicons.
Logo Construction & Usage Rules: Grid, proportions, minimum sizes, clear space, and a clear set of correct and incorrect usage examples so the mark survives contact with other teams.
Colour Palette & Typography System: Primary, secondary and functional colours with HEX, RGB, CMYK and Pantone values, contrast checks for accessibility, plus a typographic scale with weights, pairings and licensing notes.
Brand Guidelines: A complete guideline document covering logo, colour, typography, imagery direction, iconography, tone of voice, and layout principles — written to be handed to any agency or in-house team.
Brand Application Mockups: The identity shown in context: stationery, signage, packaging, social profiles, merchandise, and product interface, so stakeholders can see the decision instead of approving a logo in isolation.
Deliverable of Graphic Design Services
Key Visual & Art Direction: The campaign or brand key visual that sets the composition, colour treatment, imagery style and typographic behaviour every other asset follows.
Marketing & Campaign Assets: Designed assets for the channels you actually run — display banners, landing page graphics, email headers, ads and event collateral, sized to the specifications of each platform.
Social Media Template Kit: Editable templates for feed posts, carousels, stories and covers, built with named layers and clear text limits so the team can produce new posts without breaking the system.
Presentation & Document Templates: Branded slide decks, proposal and report templates in PowerPoint, Google Slides or Keynote, with master layouts, chart styles and pre-built component slides.
Deliverable of Motion & Animation Services
Animated Logo: A logo sting in the durations broadcast, social and product actually use, with variations for opening, closing and loop, delivered with and without transparent background.
Motion Style Guide: The brand's motion principles documented — easing curves, timing, transition behaviour, and how elements enter and exit — so future animation from any vendor still feels like you.
Brand or Explainer Video: A full animated piece from script and storyboard to final render, including voiceover direction, sound design and subtitle files.
Social Video Cutdowns: The main asset recut for each placement — 9:16, 1:1 and 16:9, with burned-in captions and versions designed to work without sound.
Source Project Files & Handover: Organised After Effects or Rive project files with named compositions, plus a short handover session so your team can produce simple variations in-house.
Example work
Agency Brand Identity | Appropriate Marketing
Modern Work Platform Brand Identity | AllyMatter
Startup Advisory Brand Identity | WeRise
$25 /hr