Data-Driven PPC Ads That Turn Clicks into Customers by Edita Ayvazyan

Data-Driven PPC Ads That Turn Clicks into Customers

Edita Ayvazyan

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About this service

Summary

We run paid social ad campaigns that don’t just get clicks—they get conversions. From strategy to creative to daily optimization, we manage every step to make sure your ad spend turns into real growth. Our edge? Data-backed decisions, scroll-stopping content, and relentless testing until we hit the sweet spot.

Process

Discovery & Goal Setting We start with a strategy session to understand your business, target audience, budget, and goals—whether it’s awareness, leads, or direct sales.

Audience & Funnel Planning We map out your ad funnel and build custom audience segments using behavior, interests, and lookalike data to maximize reach and relevance.

Creative Development We craft scroll-stopping visuals and copy designed to perform—tailored to the platform (Instagram, Facebook, TikTok, LinkedIn, etc.) and campaign stage.

Campaign Setup & Launch We set up your ad campaigns inside your ad account, configure tracking, and launch with all the right variables in place.

Ongoing Optimization Once live, we monitor performance daily—adjusting bids, creatives, and audiences to squeeze out the best ROI possible.

Reporting & Scaling You’ll receive weekly or biweekly reports with clear insights and recommendations. From there, we scale what’s working and evolve what’s not.

What's included

Ad Strategy & Funnel Mapping
We craft a full-funnel ad plan—whether it’s lead gen, retargeting, or conversion-driven campaigns.
Audience Targeting & Setup
Custom audience building using demographics, interests, behavior, and lookalike segments for laser-focused reach.
Ad Creative Production
Scroll-stopping visuals and compelling copy designed specifically for Meta (Facebook + Instagram), TikTok, Google, Yelp, Amazon or LinkedIn ads.
Ad Account Setup or Audit
We'll either set up your ad account from scratch or audit and restructure your existing one for better performance.
Campaign Launch & Optimization
Launch day isn’t the end—it’s the beginning. We test, tweak, and scale for maximum ROI.
Performance Monitoring
Daily checks to monitor spend, performance, and make micro-optimizations in real time.
Weekly or Biweekly Reports
Easy-to-read reports with key metrics, insights, and next steps—no jargon, just results.
Budget Guidance
Support in defining realistic ad spend based on your industry and goals.