A landing page has one job, turn a specific visitor into a specific action. A signup, a demo, a waitlist spot, a purchase. I design pages built for that action, delivered as a clean Figma file any developer can ship.
This is design only. If you also need it built, the Framer Landing Page engagement covers design and development together.
Why conversion-first
Most landing pages are designed for visual interest, not for the visitor's decision. They look great and convert poorly. I start with what the visitor needs to believe, and in what order, before they act. Then I make it look right inside that structure.
The first screen answers "What is this and do I need it?" in under 5 seconds.
Objections are handled in the order they actually come up.
Proof appears exactly where doubt starts.
Every section has one job: move the visitor one step closer to the action.
Who this is for
Companies launching a product, feature or campaign that needs its own page
Founders running paid ads who need a real landing page, not a homepage
Teams testing a new positioning angle before committing to a full site
Anyone with their own developer who needs a sharp, conversion-ready design
What you get
Conversion brief: who's coming, from where, what they need to believe, what they do next
Page structure sequenced for the decision, locked before visuals
High-fidelity Figma design with copy direction and CTA logic
Small component system so future variants are fast
Desktop, tablet and mobile layouts, designed, not just resized
Dev-ready Figma file, organized and named, plus a Loom walkthrough
A landing page has one job, turn a specific visitor into a specific action. A signup, a demo, a waitlist spot, a purchase. I design pages built for that action, delivered as a clean Figma file any developer can ship.
This is design only. If you also need it built, the Framer Landing Page engagement covers design and development together.
Why conversion-first
Most landing pages are designed for visual interest, not for the visitor's decision. They look great and convert poorly. I start with what the visitor needs to believe, and in what order, before they act. Then I make it look right inside that structure.
The first screen answers "What is this and do I need it?" in under 5 seconds.
Objections are handled in the order they actually come up.
Proof appears exactly where doubt starts.
Every section has one job: move the visitor one step closer to the action.
Who this is for
Companies launching a product, feature or campaign that needs its own page
Founders running paid ads who need a real landing page, not a homepage
Teams testing a new positioning angle before committing to a full site
Anyone with their own developer who needs a sharp, conversion-ready design
What you get
Conversion brief: who's coming, from where, what they need to believe, what they do next
Page structure sequenced for the decision, locked before visuals
High-fidelity Figma design with copy direction and CTA logic
Small component system so future variants are fast
Desktop, tablet and mobile layouts, designed, not just resized
Dev-ready Figma file, organized and named, plus a Loom walkthrough