Complete Brand Identity Package by Anca MihalacheComplete Brand Identity Package by Anca Mihalache
Complete Brand Identity PackageAnca Mihalache
With my background in art direction, I offer clients a comprehensive approach to their creative projects. From conception to execution, I oversee all aspects of the creative process, ensuring that the final product aligns with the client's vision and meets their goals.

What's included

Comprehensive Brand Strategy
In-depth research, analysis of target audience, market dynamics, and competitive landscape. Focused on crafting a unique value proposition, creating a consistent brand image, and developing tailored messaging for different channels and touchpoints. It aims to establish a strong brand presence, build customer loyalty, and drive long-term business success.
Two Concept Moodboards
Based on the brand strategy, two concepts will be drawn to choose from in the form of moodboards that will include relevant font choices, colors, photography and overall design style. This step gives a perfect overview over what could be designed in the latter stage.
Two Logo Variations
Two logo variations to choose from, after which a complete logo design suite including fully customised main logotype, secondary variants, submark & icon will be developed.
Color Palette
Suitable color palette in tune with the design, industry and brand personality.
Brand Typography
Suitable typography in tune with the brand's personality, taking into consideration main communication channels.
Digital Mockups
Mock-ups showcasing the identity in possible real life scenarios to prove the applications of the design.
Brand Guidelines
Detailed brand book providing clear guidelines and standards for maintaining consistency in how the brand is presented across various platforms and mediums.
Starting at$2,000
Tags
Adobe Illustrator
Adobe Photoshop
Procreate
Brand Design
Graphic Designer
Packaging Designer
Service provided by
Anca Mihalache Bucharest, Romania
Complete Brand Identity PackageAnca Mihalache
Starting at$2,000
Tags
Adobe Illustrator
Adobe Photoshop
Procreate
Brand Design
Graphic Designer
Packaging Designer
With my background in art direction, I offer clients a comprehensive approach to their creative projects. From conception to execution, I oversee all aspects of the creative process, ensuring that the final product aligns with the client's vision and meets their goals.

What's included

Comprehensive Brand Strategy
In-depth research, analysis of target audience, market dynamics, and competitive landscape. Focused on crafting a unique value proposition, creating a consistent brand image, and developing tailored messaging for different channels and touchpoints. It aims to establish a strong brand presence, build customer loyalty, and drive long-term business success.
Two Concept Moodboards
Based on the brand strategy, two concepts will be drawn to choose from in the form of moodboards that will include relevant font choices, colors, photography and overall design style. This step gives a perfect overview over what could be designed in the latter stage.
Two Logo Variations
Two logo variations to choose from, after which a complete logo design suite including fully customised main logotype, secondary variants, submark & icon will be developed.
Color Palette
Suitable color palette in tune with the design, industry and brand personality.
Brand Typography
Suitable typography in tune with the brand's personality, taking into consideration main communication channels.
Digital Mockups
Mock-ups showcasing the identity in possible real life scenarios to prove the applications of the design.
Brand Guidelines
Detailed brand book providing clear guidelines and standards for maintaining consistency in how the brand is presented across various platforms and mediums.
$2,000